| Title: | Cilji in metode merjenja učinkov sponzoriranja v športu : magistrsko delo |
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| Authors: | ID Turnšek, Domen (Author)
ID Lorbek, Franc (Mentor) More about this mentor...  |
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| Files: |  MAG_Turnsek_Domen_i2007.pdf (759,81 KB)
MD5: 515A9115BAF7DADC0A13D63E07DB6A71
PID: 20.500.12556/dkum/4a02a1f3-dc42-4382-9ab9-d30a66b8d947
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| Language: | Slovenian |
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| Work type: | Master's thesis |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | tržni mehanizem, komuniciranje, marketing mix, marketinški splet, mediji, predstava, dejavnost, učinkovitost, sponzorstvo, organiziranost, šport, marketing, trženje, oglaševanje, ekonomska propaganda, tržne raziskave, tržne poti, financiranje, organizacija, odnosi z javnostjo, motiviranje, manager, poslovne funkcije, nagrajevanje, združenja, neprofitne organizacije, društva, management, sodobnost, Slovenija, podpora, sistemi, modeli, povezanost, vrednost, vrednotenje |
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| Place of publishing: | [Celje |
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| Publisher: | D. Turnšek] |
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| Year of publishing: | 2007 |
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| PID: | 20.500.12556/DKUM-24740 |
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| UDC: | 339.13 |
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| COBISS.SI-ID: | 9167644 |
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| NUK URN: | URN:SI:UM:DK:JYDUN2ZD |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 2286 |
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| Downloads: | 160 |
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| Metadata: |    |
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| Categories: | EPF
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