| Title: | Načrt marketinškega komuniciranja za program kuhalnih aparatov Gorenje : specialistično delo |
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| Authors: | ID Krajnc, Natalija (Author)
ID Završnik, Bruno (Mentor) More about this mentor... 
ID Mumel, Damijan (Comentor) |
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| Files: |  SPEC_Krajnc_Natalija_i2007.pdf (1,27 MB)
MD5: 9D3FFADE10657B79A4986CFD0CA2A7C5
PID: 20.500.12556/dkum/87f962a2-8f3d-4224-980f-1283fa3a3859
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| Language: | Slovenian |
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| Work type: | Specialist thesis |
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| Typology: | 2.10 - Specialist Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | marketing, trženje, komuniciranje, poslovno komuniciranje, marketinški splet, tržno planiranje, promocija, gospodinjski aparati, bela tehnika, politika izdelka, proizvodnja, predstava, elektroindustrija, marketing mix, povezanost, komercialno poslovanje, interno komuniciranje, blagovne znamke, oblikovanje, pospeševanje prodaje, tržne raziskave, oglaševanje, ekonomska propaganda, odnosi z javnostjo, osebna prodaja, uporabniki, pozicioniranje, strategija, poslovni proces, metode, programi, procesi, apli |
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| Place of publishing: | Velenje |
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| Publisher: | [N. Krajnc] |
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| Year of publishing: | 2007 |
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| PID: | 20.500.12556/DKUM-24751 |
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| UDC: | 659.1 |
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| COBISS.SI-ID: | 9172252 |
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| NUK URN: | URN:SI:UM:DK:6CNJZZSZ |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 3114 |
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| Downloads: | 162 |
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| Metadata: |    |
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| Categories: | Misc.
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