| Title: | Načrt marketinškega komuniciranja za program arom za brezalkoholne pijače : specialistično delo |
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| Authors: | ID Podbregar, Mojca (Author)
ID Završnik, Bruno (Mentor) More about this mentor...  |
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| Files: |  SPEC_Podbregar_Mojca_i2007.pdf (564,41 KB)
MD5: 5E06E3AB12D3D9ACF598603C8480EF19
PID: 20.500.12556/dkum/3c3a3f2a-2187-4734-be3f-aa11cbf6f4f1
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| Language: | Slovenian |
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| Work type: | Specialist thesis |
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| Typology: | 2.10 - Specialist Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | poslovno komuniciranje, marketing, trženje, komuniciranje, marketing mix, marketinški splet, vizija, osebna prodaja, pospeševanje prodaje, direktno trženje, neposredna prodaja, tržne raziskave, metode, programi, procesi, empirične raziskave, cilj, oglaševanje, ekonomska propaganda, strategija trženja, tržna analiza, promocija, živila, živilska industrija, prehrambena industrija |
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| Place of publishing: | [Slovenj Gradec |
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| Publisher: | M. Podbregar] |
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| Year of publishing: | 2007 |
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| PID: | 20.500.12556/DKUM-24969 |
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| UDC: | 339.13 |
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| COBISS.SI-ID: | 9362460 |
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| NUK URN: | URN:SI:UM:DK:XRHAYHT3 |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 2159 |
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| Downloads: | 151 |
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| Metadata: |    |
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| Categories: | Misc.
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