| Title: | Značilnosti dobrega oglasa za otroke stare od 9 do 12 let : magistrsko delo |
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| Authors: | ID Makovec, Nataša (Author)
ID Mumel, Damijan (Mentor) More about this mentor...  |
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| Files: |  MAG_Makovec_Natasa_i2007.pdf (721,44 KB)
MD5: D528C3DA7521313A26CB9F50A6A0DAF6
PID: 20.500.12556/dkum/0a5fc81d-f0e2-4e18-b0b0-52d55900cb42
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| Language: | Slovenian |
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| Work type: | Master's thesis |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | otroci, reklama, tržne raziskave, oglasi, kvaliteta, potrošnik, zagotavljanje kvalitete, cilj, tržni mehanizem, uporabniki, oglaševanje, ekonomska propaganda, družina, nakup, pogovori, intervjuji, ankete, metode, vzorci, mišljenje, vprašalniki, psihologija potrošnika, zaznavanje, mediji |
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| Place of publishing: | Ljubljana |
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| Publisher: | [N. Makovec] |
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| Year of publishing: | 2007 |
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| PID: | 20.500.12556/DKUM-25308 |
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| UDC: | 659.1 |
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| COBISS.SI-ID: | 60186625 |
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| NUK URN: | URN:SI:UM:DK:QKUSVNXX |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 1842 |
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| Downloads: | 163 |
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| Metadata: |    |
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| Categories: | EPF
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