| Title: | Marketinško komuniciranje v podjetju Gorenje - nova generacija aparatov NGC 600 : specialistično delo |
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| Authors: | ID Pirc, David (Author) ID Završnik, Bruno (Mentor) More about this mentor...  ID Mumel, Damijan (Comentor) |
| Files: | SPEC_Pirc_David_i2006.pdf (4,53 MB) MD5: 4577D6FE92C279FA6151923675A33755 PID: 20.500.12556/dkum/66327560-f4eb-4e73-863f-0845ec7cda8c
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| Language: | Slovenian |
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| Work type: | Specialist thesis |
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| Typology: | 2.10 - Specialist Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | promocija, gospodinjski aparati, bela tehnika, politika izdelka, novi proizvodi, tržno planiranje, proizvodnja, predstava, elektroindustrija, marketinški splet, marketing mix, povezanost, poslovno komuniciranje, komercialno poslovanje, marketing, trženje, komuniciranje, potrošnik, blagovne znamke, oblikovanje, pospeševanje prodaje, tržne raziskave, oglaševanje, ekonomska propaganda, internet, računalniške mreže, televizija, uporabniki, pozicioniranje, strategija, poslovni proces, metode, programi |
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| Place of publishing: | Celje |
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| Publisher: | [D. Pirc] |
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| Year of publishing: | 2006 |
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| PID: | 20.500.12556/DKUM-25464  |
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| UDC: | 659.1 |
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| COBISS.SI-ID: | 9036828  |
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| NUK URN: | URN:SI:UM:DK:KAVTOASA |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 2354 |
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| Downloads: | 114 |
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| Metadata: |  |
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| Categories: | Misc.
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