| Title: | International marketing |
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| Authors: | ID Cateora, Philip R. (Author) |
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| Files: |  http://www.tmhe.com
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| Language: | English |
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| Work type: | Manual |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | mednarodno trženje, mednarodno poslovanje, mednarodni ekonomski odnosi, mednarodna menjava, mednarodni trg, kultura podjetja, globalizacija, izvoz, management, upravljanje, strategija trženja, mednarodno podjetje, poslovno okolje |
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| Place of publishing: | Chicago [etc.] |
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| Publisher: | Irwin |
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| Year of publishing: | 1997 |
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| PID: | 20.500.12556/DKUM-28229  |
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| UDC: | 339.5 |
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| COBISS.SI-ID: | 3641116 |
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| NUK URN: | URN:SI:UM:DK:DSBO9TLD |
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| Publication date in DKUM: | 01.06.2012 |
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| Views: | 1871 |
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| Downloads: | 107 |
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| Metadata: |    |
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| Categories: | Misc.
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