| Title: | Marketing |
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| Authors: | ID Evans, Joel R. (Author) ID Berman, Barry (Author) |
| Files: | http://www.prenhall.com/bermanevans
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| Language: | English |
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| Work type: | Higher education textbook |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | trženje, strategija trženja, marketing, potrošnik, tržna analiza, proizvodi, cene, promocija, tržno planiranje, psihologija potrošnika, planiranje proizvodnje, izdelki, distribucija, management |
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| Place of publishing: | Upper Saddle River (New Jersey) |
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| Publisher: | Prentice Hall International |
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| PID: | 20.500.12556/DKUM-28233  |
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| UDC: | 339.13 |
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| COBISS.SI-ID: | 3751708  |
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| NUK URN: | URN:SI:UM:DK:72TMXP8T |
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| Publication date in DKUM: | 01.06.2012 |
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| Views: | 2119 |
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| Downloads: | 81 |
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| Metadata: |  |
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| Categories: | Misc.
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