| Title: | New products management |
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| Authors: | ID Crawford, Charles Merle (Author) |
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| Files: |  http://www.tmhe.com
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| Language: | English |
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| Work type: | Higher education textbook |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | novi proizvodi, strateško planiranje, management, product manager, strateški management, trženje, strategija trženja, izdelki, proizvodi, prodajna politika, inovacije, inovacijska dejavnost, učbeniki |
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| Place of publishing: | Chicago [etc.] |
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| Publisher: | Irwin |
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| PID: | 20.500.12556/DKUM-28238  |
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| UDC: | 658.6 |
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| COBISS.SI-ID: | 4077084 |
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| NUK URN: | URN:SI:UM:DK:AZ5KPQG5 |
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| Publication date in DKUM: | 01.06.2012 |
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| Views: | 2067 |
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| Downloads: | 67 |
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| Metadata: |    |
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| Categories: | Misc.
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| | | | Average score: | (0 votes) |
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