| Title: | Electronic marketing : [a comprehensive reference of electronic marketing techniques to help you reach a broader market] |
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| Authors: | ID Komenar, Margo (Author) |
| Files: | http://www.wiley.com/compbooks
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| Language: | English |
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| Work type: | Manual |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | trženje, marketing, prodaja po telefonu, telemarketing, telekomunikacije, računalniške mreže, Internet, elektronska pošta, elektronsko poslovanje, interakcije, tržne raziskave, pospeševanje prodaje, ekonomska propaganda, prodajna politika, informacijska tehnologija, elektronski denar, plačilne kartice, storitve, potrošnik, on-line, informacijski viri |
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| Place of publishing: | New York [etc.] |
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| Publisher: | #J. #Wiley |
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| PID: | 20.500.12556/DKUM-28268  |
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| UDC: | 658.8 |
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| COBISS.SI-ID: | 17057797  |
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| NUK URN: | URN:SI:UM:DK:TJU5JX3K |
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| Publication date in DKUM: | 01.06.2012 |
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| Views: | 1287 |
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| Downloads: | 62 |
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| Metadata: |  |
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| Categories: | Misc.
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