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Title:Consumer behavior : buying, having, and being
Authors:ID Solomon, Michael R. (Author)
Files:URL http://www.prenhall.com
 
Language:English
Work type:Higher education textbook
Organization:EPF - Faculty of Business and Economics
Keywords:potrošnik, vedenje, nakup, poraba, trg, osebnost, psihologija osebnosti, psihologija potrošnika, odločanje, kultura, individualizem, behaviorizem
Place of publishing:London [etc.]
Publisher:Prentice-Hall International
PID:20.500.12556/DKUM-28437 New window
UDC:658.8
COBISS.SI-ID:4699164 New window
NUK URN:URN:SI:UM:DK:EI0PS89G
Publication date in DKUM:01.06.2012
Views:1939
Downloads:182
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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