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Title:Key account management : the route to profitable key supplier status
Authors:ID Cheverton, Peter (Author)
ID McDonald, Malcolm (Author of introduction, etc.)
Files:URL http://www.kogan-page.co.uk
 
Language:English
Work type:Manual
Organization:EPF - Faculty of Business and Economics
Place of publishing:London
Publisher:#K. # Page
Year of publishing:1999
PID:20.500.12556/DKUM-28498 New window
UDC:658.8
COBISS.SI-ID:5129244 New window
NUK URN:URN:SI:UM:DK:CTNXBH3P
Publication date in DKUM:01.06.2012
Views:1270
Downloads:163
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Secondary language

Language:English
Keywords:potrošnik, kupci, ponudba, spremembe, pozicioniranje, dobava, nabava, oskrba, uporabniki, identiteta, prodaja, strategija, pospeševanje prodaje, poslovno sodelovanje, partnerstvo, poslovni odnosi, elektronsko poslovanje, vrednotenje, meritve, organiziranost, dobiček, seznami, management, kultura podjetja, računovodske informacije, vodenje, predvidevanje, prihodnost, cilj, sposobnosti


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