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Title:Advertising to children : concepts and controversies
Authors:ID Macklin, M. Carole (Editor)
ID Carlson, Les (Editor)
Files:URL http://www.sagepub.com
 
Language:English
Work type:Proceedings
Organization:EPF - Faculty of Business and Economics
Place of publishing:Thousand Oaks (CA)
Publisher:Sage
PID:20.500.12556/DKUM-28514 New window
UDC:659.1
COBISS.SI-ID:5307420 New window
NUK URN:URN:SI:UM:DK:F7GKEY1B
Publication date in DKUM:01.06.2012
Views:826
Downloads:104
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Secondary language

Language:English
Keywords:ekonomska propaganda, reklama, oglasi, tržne raziskave, otroci, mladina, starši, družina, socialni vidik, zdravje, škoda, regulacija, zaznavanje, evalvacija, ocenjevanje, televizija, prehrana, pijače, prodaja, pospeševanje prodaje, znanje, mišljenje, ZDA


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