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Title:VKLJUČEVANJE IDENTITETE V SPLETNO KOMUNIKACIJO. PREDLOG RAZŠIRITVE OCENJEVALNIH MODELOV ZA KAKOVOST SPLETNIH STRANI
Authors:ID Šlaus, Ivana (Author)
ID Ivanišin, Marko (Mentor) More about this mentor... New window
Files:.pdf MAG_Slaus_Ivana_2013.pdf (5,58 MB)
MD5: 20FA5E82A19BFE7F0662BB9ACC80151E
PID: 20.500.12556/dkum/75d7cf61-a8a5-4358-bfc6-bf2497e091f9
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:V magistrski nalogi najprej predstavimo teorijo identitete in komuniciranja, iz katere je razvidno, da vsaka komunikacija posreduje tudi identiteto oz. podobo tistega, ki sporoča. Ta povezava je tudi tisto, kar raziskujemo oz. iščemo v empiričnem delu, v katerem smo analizirali spletne strani podjetij, ki se ukvarjajo z implementacijo celovitih programskih sistemov (ERP). Da bi naša opazovanja objektivizirali, smo na osnovi obstoječih, preverjenih modelov za ocenjevanje kakovosti spletnih strani sestavili svoj model, s pomočjo katerega so spletne strani ocenile tri strokovnjakinje. Rezultati raziskave so predstavljeni v obliki konkurenčne komparacije vključenih kriterijev v komunikacijo identitete na spletnih straneh.
Keywords:identiteta, komuniciranje, ERP, splet
Place of publishing:Maribor
Publisher:[I. Šlaus]
Year of publishing:2013
PID:20.500.12556/DKUM-39756 New window
UDC:659.2:004.777(043.2)
COBISS.SI-ID:17283350 New window
NUK URN:URN:SI:UM:DK:CLC9UPOD
Publication date in DKUM:16.10.2013
Views:7078
Downloads:176
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:INCORPORATING IDENTITY IN WEB COMMUNICATION. A SUGGESTION FOR EXPANDING THE WEBSITE QUALITY EVALUATION MODELS
Abstract:The Master’s thesis first presents the theory of identity and communication, which suggests that every communication conveys the identity or image of the one communicating. This connection is the focus of the research in which we empirically analyze web pages of companies that deal with the implementation of enterprise resource planning (ERP). In order to objectify our observations, we formed a new model that was based on existing and tried models for website quality evaluation and which was used by three experts to assess the observed websites. The results of the research are presented in the form of a competitive comparison of the observed criteria in the communication of identity in websites.
Keywords:identity, communication, ERP, web


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