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Title:MANAGEMENT V TURIZMU V PREKMURJU
Authors:ID Horvat, Peter (Author)
ID Bernik, Mojca (Mentor) More about this mentor... New window
Files:.pdf VS_Horvat_Peter_2013.pdf (5,07 MB)
MD5: EB069037625ABBEEDEBF70933EF114BF
PID: 20.500.12556/dkum/f2b8ab72-1f30-48ab-b2c8-ca91b611252b
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Prekmurska regija je na repu razvitosti med slovenskimi regijami in išče dodatne možnosti za razvoj turizma. Ugodna geografska lega, bogata naravna in kulturna dediščina ter gostoljubnost domačinov so prednosti, ki jih je potrebno izkoristiti za razvoj turizma. Cilj raziskave je bil pridobiti informacije, ki vplivajo na organizacijske učinkovitosti in najti dejavnike, ki pospešujejo oziroma zavirajo učinkovitost managementa v turizmu v Prekmurju. Z razvojem turizma se v Prekmurju ustvarjajo priložnosti, katere pozitivno vplivajo na gospodarski in socialni razvoj regije. Z anketnim vprašalnikom smo preučili in pridobili informacije o vlogi managerskih kadrov v Prekmurju in raziskali pogoje, ki vplivajo na organizacijske učinkovitosti. Na osnovi rezultatov smo lahko ocenili stanje organizacije in managementa v turizmu v Prekmurju in predstavili predloge za izboljšanje in morebitne nadaljnje možnosti razvoja managementa v turizmu v Prekmurju.
Keywords:management, kadri, turizem, Prekmurska regija
Place of publishing:Maribor
Year of publishing:2013
PID:20.500.12556/DKUM-39984 New window
COBISS.SI-ID:7179283 New window
NUK URN:URN:SI:UM:DK:ZRHT6BFM
Publication date in DKUM:03.07.2013
Views:1887
Downloads:209
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Secondary language

Language:English
Title:MANAGEMENT IN TOURISM IN PREKMURJE
Abstract:The region of Prekmurje is the least developed of the Slovenian regions and is searching for additional possibilities for a better tourism development. A favorable geographical position, a reach natural and cultural heritage and also great hospitality of the local people are advantages, that should be exploited for tourism development. The survey aimed to obtain informations which impact on organizational effectiveness and to find factors that promote or inhibit the effectiveness of management in the tourism industry in Prekmurje. With tourism development in Prekmurje new opportunities are being created, which positively affects the economic and social development of the region. With a questionnaire we examined and obtain informations on the role of managerial personnel in Prekmurje and studied the conditions which affect organizational performance. Based on the results we can assess the state of the organization and management of tourism in Prekmurje and provide suggestions for improvement and possible further development opportunities in tourism management in Prekmurje.
Keywords:management, personnel, tourism, Prekmurje region


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