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Title:USTVARJANJE STRATEGIJE KOMUNICIRANJA ŠTUDENTSKE ORGANIZACIJE BEST
Authors:ID Jesenšek, Luka (Author)
ID Ivanišin, Marko (Mentor) More about this mentor... New window
Files:.pdf UNI_Jesensek_Luka_2013.pdf (888,29 KB)
MD5: 90052EB6E3DAA4526CC519006074C571
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Predmet diplomskega dela je strateška komunikacija, v okviru katere smo se posvetili strategiji komuniciranja v organizaciji. Raziskali smo teoretične osnove analize in strategije komuniciranja, v praktičnem delu pa opravili analizo in pripravili strategijo komuniciranja prostovoljne neprofitne študentske organizacije BEST Maribor.
Keywords:strategija, komuniciranje, analiza organizacije, študentska organizacija
Place of publishing:Maribor
Publisher:[L. Jesenšek]
Year of publishing:2013
PID:20.500.12556/DKUM-41119 New window
UDC:316.77(043.2)
COBISS.SI-ID:17157142 New window
NUK URN:URN:SI:UM:DK:MVCMIZRR
Publication date in DKUM:13.08.2013
Views:5051
Downloads:304
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:CREATING A COMMUNICATIONS STRATEGY FOR STUDENT ORGANISATION BEST
Abstract:The thesis deals with the subject of strategic communication, focusing on organisation's communication strategy. We have researched theoretical background of organizational analysis and communication strategy. In the practical part, the organizational analysis and communication strategy for the voluntary non-profit student organisation BEST Maribor has been created.
Keywords:strategy, communication, organizational analysis, student organisation


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