PLANIRANJE USTANOVITVE IN RAZVOJA ZASEBNEGA VRTCA X

Satler, Ines

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Title:	PLANIRANJE USTANOVITVE IN RAZVOJA ZASEBNEGA VRTCA X
Authors:	ID Satler, Ines (Author) ID Belak, Jernej (Mentor) More about this mentor...
Files:	MAG_Satler_Ines_2014.pdf (1,21 MB) MD5: CCC028B177229391B32DB486750E51AD
Language:	Slovenian
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EPF - Faculty of Business and Economics
Abstract:	Cilj vsakega podjetja, tako novoustanovljenega kot že obstoječega, je dosegati poslovno uspešnost, ki bo omogočila obstoj, rast in razvoj samega podjetja. Vse to pa je v veliki meri odvisno od priložnosti in nevarnosti, ki jih ponuja okolje podjetja. Podjetje se mora biti pripravljeno hitro odzivati na spremembe v okolju in vedeti izkoristiti priložnosti, ki se mu pojavijo, hkrati pa čim prej odpraviti oz. vsaj ublažiti nevarnosti. Čeprav časi za ustanovitev podjetja niso najboljši, se kljub temu veliko ljudi odloči za ustanovitev malega ali srednje velikega podjetja. Predvsem samozaposlovanje je postalo izredno privlačno. Za to obliko zaposlovanja se odločajo predvsem ljudje, ki imajo podjetniško idejo in so pripravljeni sprejeti določena tveganja. Tveganjem pa se skorajda ne moremo izogniti, lahko pa jih seveda zmanjšamo z ustreznim raziskovanjem ter dobrim planiranjem ustanovitve in razvoja podjetja. Dobro planiranje tako omogoča podjetniku lažje delo in jasno predstavljeno vizijo o tem, kje želi, da se podjetje nahaja. V magistrskem delu bomo na praktičnem primeru pokazali postopek ustanovitve in razvoja podjetja. Ena izmed pomembnejših stvari pri ustanovitvi je tako podjetniška ideja, ki predstavlja začetek nekega novega procesa. Le-ta mora biti dovolj inovativna in atraktivna, da jo trg oziroma potencialni kupci sprejmejo in nam zagotovijo uspeh. Po opredeljeni ideji je treba opredeliti še velikost, značilnosti ter posebnosti podjetja. Prav tako je treba ugotoviti tudi dejavnike uspešnosti, saj so tudi ti pomembni pri ustanavljanju samega podjetja. Magistrsko delo je omejeno predvsem na planiranje ustanovitve samega podjetja, zato smo v njem podrobneje predstavili postopek ustanovitve. Zastavili smo si vizijo podjetja, ki bo rdeča nit celotne ustanovitve. Ker je za uspešno poslovanje potreben tudi razvoj podjetja, smo v nadaljevanju magistrskega dela podali tudi planiranje razvoja podjetja. Predstavljena je politika podjetja, opisane pa so tudi strategije podjetja (temeljna, splošna in poslovne), s katerimi smo določili način uresničevanja politike podjetja. Na koncu magistrskega dela so predstavljeni še program uresničitve planiranega razvoja podjetja, planiranje vrednostnih izidov ter ekonomska presoja razvojnih učinkov na uspešnost podjetja.
Keywords:	predšolska vzgoja in izobraževanje, zasebni vrtec, planiranje, ustanovitev podjetja, razvoj podjetja, politika podjetja, strateški management, PESTEL analiza, SWOT analiza.
Place of publishing:	Maribor
Publisher:	[I. Satler]
Year of publishing:	2013
PID:	20.500.12556/DKUM-43189
UDC:	005.4
COBISS.SI-ID:	11652124
NUK URN:	URN:SI:UM:DK:QSXGMS14
Publication date in DKUM:	07.03.2014
Views:	1617
Downloads:	283
Metadata:
Categories:	EPF
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Secondary language

Language:	English
Title:	PLANNING OF ESTABLISHMENT AND DEVELOPMENT OF PRIVATE PRESCHOOL X
Abstract:	The goal of every company, whether it is a startup or an already existing company, is to achieve business success which will facilitate the existence, growth and development of the company. These depend mostly on the opportunities and dangers of the business environment. The company must be prepared to respond quickly to changes in the environment and know how to take the given opportunities as well as eliminate the dangers as soon as possible or at least lessen them. Despite the fact that this is not the best time to start a business, a number of people have decided to start a small or a medium-sized company. Self-employment has become very popular. This type of employment is mainly opted by people with an entrepreneurial idea who are also willing to take certain risks. Risks are almost inevitable; however, they can be lessened by proper research and good company set up and development planning. Good planning facilitates the work for the company owner and gives him a clear perspective of the company’s situation. This master’s thesis will present the process of setting up a company and its development based on a practical example. One of the most important things in setting up a company is the entrepreneurial idea which represents the start of a new process. This idea must be innovative and attractive enough for the market and potential buyers to accept it and guarantee our success. When the idea is set, the size, characteristics and specifics of the company need to be defined. It is also vital to define the risk factors which are also an important part of setting up a company. This master’s thesis focuses mostly on the company’s set up planning, and therefore describes this process in greater detail. We have set the company’s vision which will be the thread of setting up a company. Because the viability also depends on the development of the company, we have presented the company’s development planning. We have presented the company’s politics and described the company’s (basic, general and business) strategies which helped us establish a method of implementing company politics. The master’s thesis concludes with an implementation programme of planned company development, company accounts planning and the economic assessment of the development impact on the company’s success.
Keywords:	pre-school education, private kindergartens, planning, setting up a company, company development, company politics, strategic management, PESTEL analysis, SWOT analysis.

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