VPLIV KRIZE NA INTERESNE SKUPINE PODJETJA

Kolar, Luka

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Title:	VPLIV KRIZE NA INTERESNE SKUPINE PODJETJA
Authors:	ID Kolar, Luka (Author) ID Rus, Matej (Mentor) More about this mentor...
Files:	VS_Kolar_Luka_2014.pdf (1,42 MB) MD5: B8DE02B116C3A49B28F496BCEABC9DA9
Language:	Slovenian
Work type:	Final seminar paper
Typology:	2.11 - Undergraduate Thesis
Organization:	EPF - Faculty of Business and Economics
Abstract:	Živimo v času velike svetovne gospodarske krize, ki nas je zajela leta 2008. Najprej se je pojavila kot finančna kriza, pozneje kot gospodarska, ki je povzročila zastoj, ter prerasla v družbeno-politično krizo. Gospodarska kriza je začela vplivati na poslovno okolje podjetja in tako spreminjala segmente notranjega okolja, mikrookolja in makrookolja. V diplomskem seminarju se bomo osredotočili na ekonomsko okolje in proučili njegov vpliv na okolje delovanja podjetja oz. na interesne skupine. Predstavili bomo, kako so se posamezne interesne skupine soočile s krizo in kako reagirajo v kriznih situacijah. Predmet proučevanja v diplomskem seminarju bo podjetje Unior d. d. V teoretičnem delu bomo opredelili poslovno okolje podjetja, ekonomsko okolje in interesne skupine. Na podlagi teoretičnih izhodišč bomo teorijo povezali z empiričnim delom in se poglobili, v načinu spreminjanja interesnih skupin podjetja Unior d. d. Namen diplomskega seminarja je proučiti poslovno okolje podjetja oz. proučiti vpliv ekonomskega okolja na delovanje njegovih interesnih skupin. Pokazati želimo, da so se interesne skupine v času finančne krize spreminjale in se še spreminjajo. Cilji diplomskega seminarja se bodo nanašali na spremembe interesnih skupin v času gospodarske krize. Z raziskavo bomo ugotovili, kateri udeleženci so se najbolj in kateri najmanj spreminjali. Za podjetje Unior d. d. smo se odločili, ker deluje v bližini našega kraja in nudi možnost praktičnega usposabljanja. Ker smo v podjetju navezali stike in obdržali dobre, korektne odnose, smo mnenja, da se bomo v primeru nastalih težav pri pisanju diplomskega seminarja lahko obrnili nanje in jih prosili za pomoč in ostale podatke.
Keywords:	gospodarska kriza, poslovno okolje podjetja, Unior d. d., interesne skupine.
Place of publishing:	Maribor
Publisher:	[L. Kolar]
Year of publishing:	2014
PID:	20.500.12556/DKUM-44901
UDC:	658
COBISS.SI-ID:	11818268
NUK URN:	URN:SI:UM:DK:REV2OOB9
Publication date in DKUM:	21.10.2014
Views:	2024
Downloads:	245
Metadata:
Categories:	EPF
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Secondary language

Language:	English
Title:	THE IMPACT OF THE ECONOMIC CRISES ON BUSINESS STAKEHOLDERS
Abstract:	We live in a world of big economic crisis, which has started in the 2008. It began as a financial crisis, became an economic crisis, which caused the standstill and furthermore developed into socio-political crisis. The economic crisis affected the business environment of the company and changed the segments of the inner environment, microenvironment and macro environment. In my thesis I focused on the economic environment and studied its influence on the environment of the company operation or the groups of interest.I presented how individual groups of interest coped with the crisis and how they reacted in crisis situations. The subject of study was Unior d. d. In the theoretical part I definied business environment of the company, economic environment and the groups of interest. I integrated theoretical basis with the empirical work and researched the altering of the groups of interest in Unior d. d. The purpose of the thesis is to study the business environment of the company or to research the impact of the economic environment on the operating of its groups of interest. I wanted to show that the groups of interest have been trasforming during the financial crisis, and that they still are. The goals of the thesis refer to changes in interest groups during the economic crisis. The survey determines which participants have changed the most and which the least. I have decided for the particular company, because it operates in the vicinity of my home town and offers the possibility of practical training. Since I have kept in contact with the company and kept good, positive relations, I was certain that in case of any difficulties with writing the thesis I could ask for their help or additional information.
Keywords:	economic crisis, business environment of the company, Unior d. d., groups of interest.

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