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DKUM
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Title:
USTVARJANJE STRATEGIJE NOTRANJE KOMUNIKACIJE V ŠTUDENTSKEM DRUŠTVU ERASMUS ŠTUDENTSKA MREŽA PRI UNIVERZI V MARIBORU
Authors:
ID
Milovan, Ana
(
Author
)
ID
Ivanišin, Marko
(
Mentor
)
More about this mentor...
Files:
UNI_Milovan_Ana_2014.pdf
(1,43 MB)
MD5: 8F08448399E7408A322833E3C6487F99
Language:
Slovenian
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
FERI - Faculty of Electrical Engineering and Computer Science
Abstract:
Predmet diplomskega dela je strateška komunikacija, v okviru katere smo se posvetili notranji komunikaciji študentskega društva. Za potrebe priprave strategije notranje komunikacije smo raziskali študente kot družbeno skupino ter nevladne neprofitne organizacije, kot tudi strategije komuniciranja in motivacijske metode. V praktičnem delu smo opravili analizo in ustvarili strategijo notranje komunikacije za Študentsko društvo Erasmus študentska mreža pri Univerzi v Mariboru.
Keywords:
notranja komunikacija
,
strategija
,
študentsko društvo
,
Erasmus
Place of publishing:
Maribor
Publisher:
[A. Milovan]
Year of publishing:
2014
PID:
20.500.12556/DKUM-45644
UDC:
37.091.8(043.2)
COBISS.SI-ID:
18490646
NUK URN:
URN:SI:UM:DK:J1OZCB8U
Publication date in DKUM:
19.02.2015
Views:
1581
Downloads:
251
Metadata:
Categories:
KTFMB - FERI
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Secondary language
Language:
English
Title:
CREATING INTERNAL COMMUNICATION STRATEGY FOR STUDENT ASSOCIATION ESN MARIBOR
Abstract:
The subject of this thesis is strategic communications within the boundaries of which we focused on the internal communications of a student network. For the preparation of the internal communications strategy we performed a research of students as a social group and a non-profit non-governmental organization as well as communication strategies and motivation methods. In the practical part we created and analyzed a strategy of internal communications for the Student Association ESN (Erasmus Student Network) of the University of Maribor.
Keywords:
internal communication
,
strategy
,
student association
,
Erasmus
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