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Title:POLITIKA PODJETJA IN STRATEŠKI MANAGEMENT PODJETJA DB, D.O.O.
Authors:ID Fifer, Anemari (Author)
ID Štrukelj, Tjaša (Mentor) More about this mentor... New window
Files:.pdf VS_Fifer_Anemari_2014.pdf (1018,73 KB)
MD5: 9D3F7600DEBB2244AE45C2AC7886CCDB
 
Language:Slovenian
Work type:Final seminar paper
Typology:2.11 - Undergraduate Thesis
Organization:EPF - Faculty of Business and Economics
Abstract:V delu diplomskega projekta smo se osredotočili na planiranje razvoja podjetja na ravni politike podjetja in planiranje razvoja podjetja na ravni strateškega managementa podjetja DB, d. o. o. Na podlagi proučevanja vrednot udeležencev podjetja, proučitev prednosti/slabosti in priložnosti/nevarnosti ter obstoječo politiko podjetja smo zapisali vizijo in razvoj podjetja na ravni strateškega manegementa podjetja DB, d. o. o. V okviru politike podjetja smo zapisali poslanstvo, smotre in temeljne cilje podjetja DB, d. o. o. V drugem delu diplomskega projekta smo planirali razvoj podjetja na ravni strateškega managementa, kjer smo določili programsko-tržna področja in iskali strateške možnosti in strategije, ter na koncu zapisali program razvoja proučevanega podjetja za naslednja 3 leta.
Keywords:politika podjetja, vrednote, prednosti in slabosti, priložnosti in nevarnosti, strategije, strateški management
Place of publishing:Maribor
Publisher:[A. Fifer]
Year of publishing:2014
PID:20.500.12556/DKUM-46061 New window
UDC:334
COBISS.SI-ID:11821340 New window
NUK URN:URN:SI:UM:DK:VSTJZOZD
Publication date in DKUM:22.10.2014
Views:2927
Downloads:729
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:ENTERPRISE POLICY AND STRATEGIC MANAGEMENT OF THE ENTERPRISE DB, Ltd.
Abstract:In this diploma project we focused on the planning of the policy of a company in the level of company's policy and the planning of the company's development in the level of strategic management of the company DB, Ltd. Based on the research of the participants' value, the investigation of the preferences/weaknesses and opportunities/hazards, we wrote the suggested policy of the company DB, Ltd. On a level of the company's policy we wrote down the vision, mission, objectives and fundamental goals of the company DB, Ltd. In the second part of the diploma project we planned the company's progress on the level of strategic management where we determined the market-oriented regions and looked for strategic possibililities and strategies. Finnaly we wrote the company's development programme for the period of next three years.
Keywords:company's policy, values, preferences and weaknesses, opportunities and hazards, strategies, strategic management


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