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Title:Globalna tržna usmerjenost in inovativnost kot dejavnika uspešnosti slovenskih podjetij
Authors:ID Jurše, Milan (Author)
ID Tominc, Polona (Author)
ID Prosenak, Damijan (Author)
Files:URL http://www.dlib.si/details/URN:NBN:SI:DOC-NBNPCYAK
 
Language:Slovenian
Work type:Not categorized
Typology:1.01 - Original Scientific Article
Organization:EPF - Faculty of Business and Economics
Abstract:V prispevku analiziramo značilnosti poslovanja slovenskih podjetij. Izbrali smo sistem dejavnikov, ki naj bi pripomogli k dolgoročnejši uspešnosti podjetij ob upoštevanju interesov širše družbe. Ti dejavniki so: globalna in tržna usmerjenost, inovativnost, proaktivnost, ambicioznost, zadovoljevanje interesov udeležencev podjetja in dolgoročna usmerjenost. Z anketo smo preverili povezavo teh dejavnikov z uspešnostjo, merjeno z dodano vrednostjo na zaposlenega v anketiranih podjetjih. Na podlagi ugotovitev predstavljamo predloge za izboljšanje načina poslovanja podjetij, s ciljem dosegati večjo dodano vrednost in s tem večjo uspešnost.
Keywords:inovacije, inovativnost, inovativno poslovanje, podjetje, mednarodno poslovanje, mednarodni marketing, Slovenija
Publisher:Društvo ekonomistov Maribor
Year of publishing:2007
Number of pages:str. 3-17
Numbering:Letn. 53, št. 1/2
PID:20.500.12556/DKUM-52779 New window
UDC:005.1:339.5/.9(497.4)
ISSN on article:0547-3101
COBISS.SI-ID:9036316 New window
NUK URN:URN:SI:UM:DK:JHDIPOYB
Publication date in DKUM:10.07.2015
Views:1394
Downloads:82
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Record is a part of a journal

Title:Naše gospodarstvo : revija za aktualna gospodarska vprašanja
Shortened title:Naše gospod.
Publisher:Ekonomsko-poslovna fakulteta, Društvo ekonomistov Maribor, Ekonomski center Maribor
ISSN:0547-3101
COBISS.SI-ID:751364 New window

Secondary language

Language:English
Title:Global market orientation and innovativeness as business success factors of Slovenian enterprises
Abstract:The article presents an analysis of business management characteristics of Slovenian enterprises. We selected the system of factors which should contribute to the long-term successfulness of enterprises, simultaneously considering the interests of society. These factors are: global and market orientation, innovativeness, proactivity, ambitiousness, consideration (and fulfillment) of stakeholders' interests, and long-term orientation. In the empirical part of the research, we tested for a correlation between the above-mentioned factors and the successfulness of enterprises, measured by the value added per employee. On the basis of our findings, we introduce recommendations for improvement of business management, which should lead toward increases in the value added and the successfulness of enterprises.


Collection

This document is a part of these collections:
  1. Naše gospodarstvo

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