| | SLO | ENG | Cookies and privacy

Bigger font | Smaller font
First page > Show document

Show document Help

Title:KARTUZIJANSKE VREDNOTE KOT TEMELJ INOVATIVNEGA MODELA RAZVOJA PODEŽELSKE TURISTIČNE DESTINACIJE
Authors:ID Kangler, Tjaša (Author)
ID Lebe, Sonja Sibila (Mentor) More about this mentor... New window
Files:.pdf MAG_Kangler_Tjasa_2016.pdf (1,54 MB)
MD5: 8018B93388C0D345510C428304A82814
 
Language:Slovenian
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EPF - Faculty of Business and Economics
Abstract:Sodobne turistične destinacije morajo na vedno bolj zahtevnem turističnem trgu iskati svoje priložnosti s pomočjo inovativnih pristopov in s poudarjanjem svojih konkurenčnih prednosti, saj se sicer zlijejo s povprečjem in slej ko prej izginejo s turističnega zemljevida. Manjše, podeželske turistične destinacije še toliko bolj. Pomembno pa je, da znajo edinstvene razlikovalne elemente, ki jih delajo drugačne od drugih in zato tudi zanimive ter konkurenčne, poiskati v svojih tradicijah, preteklostih, domačinih, lokalnih zgodbah in ne skušajo slepo kopirati receptov drugih uveljavljenih destinacij, saj to na dolgi rok ne prinaša uspeha. To magistrsko delo predstavlja inovativni model trajnostnega razvoja podeželske turistične destinacije, ki smo ga razvil na zgodovini kraja, ki ga je močno zaznamovala prisotnost kartuzijanskega reda. Kartuzijansko filozofijo/miselnost smo vpletli v model in ga oblikovali na podlagi kategorij učinkov trojnega izida, ki so v sozvočju z vrednotami kartuzijanov. Vrednote smo opredelili na podlagi poznavanja kartuzijanskih pravil, nato poiskali indikatorje teh vrednot v destinacijah danes in opredelili pomembnost indikatorja za destinacijo, razlog za njegovo vključitev v raziskavo in način njegovega merjenja. Model smo nato preskusili na turistični destinaciji Žička kartuzija z okolico. Delo ima splošno teoretični in empirični del. V prvem je predstavljen teoretični okvir, ki se dotika destinacijskega menedžmenta, trajnostnega razvoja turističnih destinacij, družbene odgovornosti, zgodovine kartuzijanskega reda in za zaključek predstavi izdelan splošni model trajnostnega razvoja podeželske turistične organizacije, osnovan na kartuzijanski misli. V drugem delu pa ta model testiramo v praksi. Model smo preskušali s pomočjo kvalitativne analize polstrukturiranih globinskih intervjujev, izvedenih s sedemindvajsetimi sogovorniki, izbranimi glede na aktivnosti v destinaciji, ki jih tako ali drugače lahko povežemo s kartuzijanskimi vrednotami. Na istem vzorcu smo nato izvedli tudi kvantitativno analizo. Pridobljene podatke smo nato analizirali, povzeli in predstavili, z njihovo pomočjo preverili zastavljene hipoteze in podteze, ter podali zaključne izsledke raziskave. Upamo, da bo izdelan model uporaben pripomoček prihodnjim snovalcem razvoja turistične destinacije Žička kartuzija z okolico in navdih drugim manjšim podeželskim turističnim destinacijam po Sloveniji (in v tujini), ki še iščejo svoje edinstvene razlikovalne lastnosti. Morda jih to delo navdahne, da jih poiščejo v svoji bogati in edinstveni preteklosti.
Keywords:turistična destinacija, destinacijski menedžment, trajnostni razvoj, družbena odgovornost, kartuzijanski red, model razvoja podeželske turistične destinacije
Place of publishing:Slovenske Konjice
Publisher:[T. Kangler]
Year of publishing:2016
PID:20.500.12556/DKUM-58890 New window
UDC:338.48
COBISS.SI-ID:12485404 New window
NUK URN:URN:SI:UM:DK:LE9PIZI4
Publication date in DKUM:13.09.2016
Views:1493
Downloads:252
Metadata:XML DC-XML DC-RDF
Categories:EPF
:
Copy citation
  
Average score:(0 votes)
Your score:Voting is allowed only for logged in users.
Share:Bookmark and Share



Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.

Secondary language

Language:English
Title:Carthusian Mindset as the Basis for Innovative Model of Rural Tourism Destinations’ Development
Abstract:Modern tourist destinations have to look for their opportunities on an increasingly demanding tourist market through innovative approaches and highlighting their competitive advantages, otherwise they blend into the average and sooner or later disappear from the tourist map. Smaller, rural tourist destinations have to work on these issues even more intensively. It is important for them to look for their unique distinguishing features that make them different from others and therefore also attractive and competitive, in their traditions, history, locals, interesting stories and not try to blindly copy the recipes of other established tourist destinations, since such approach does not bring success in the long run. This study introduces an innovative model of responsible development of rural tourism destination, developed on the basis of the history of the area, which was strongly affected by the presence of the Carthusian order. We have incorporated the Carthusian philosophy / mindset into the model and created it on the basis of triple bottom line categories, which are in harmony with the Carthusian values. We have initially identified the Carthusian values through studying the Carthusian rules, further on we searched for indicators of these values in destinations today and later on identified the importance of each indicator for the destination, the reason for its inclusion in the study and its method of measurement. In the end we tested the model in practice on the tourist destination Charterhouse Žiče and its surroundings. This work consists of the theoretical and empirical part. The first presents a theoretical framework that investigates destination management, sustainable development of tourist destinations, social responsibility, and history of the Carthusian order and in its conclusion presents a conceptual model of innovative development of rural tourism destinations based on the Carthusian mindset. In its empirical part, this model is tested in practice. The model was tested by means of qualitative analysis of semi-structured in-depth interviews carried out with twenty-seven people, selected on the basis of their activities in the destination, which could be somehow attributed to the Carthusian values. The quantitative analysis was also carried out on the same sample of people. We then analyzed the data obtained in order to carry out the verification of our hypotheses and sub-theses and to present the final results of the research. We hope that the introduced model becomes a useful tool for creators of the future development of tourist destination Charterhouse Žiče with its surroundings, and also inspires other small rural tourist destinations in Slovenia (and abroad) who are still looking for their unique distinguishing characteristics. Maybe this work inspires them to look for such elements in their unique and rich history.
Keywords:tourism destination, destination management, responsible development, social responsibility, Carthusian order, model of rural tourism destination development


Comments

Leave comment

You must log in to leave a comment.

Comments (0)
0 - 0 / 0
 
There are no comments!

Back
Logos of partners University of Maribor University of Ljubljana University of Primorska University of Nova Gorica