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Title:Uporaba zbirk podatkov pri neposrednem trženju na primeru kataloške prodaje Neckermann : diplomsko delo
Authors:ID Dretar, Borut (Author)
ID Mumel, Damijan (Mentor) More about this mentor... New window
Files:.pdf dretar-borut.pdf (842,44 KB)
MD5: D03702DA8D7E14CB047E4AFE67AE53A7
PID: 20.500.12556/dkum/f51a25c6-ecc7-4b93-9b0b-4e2c056a49fd
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:EPF - Faculty of Business and Economics
Keywords:neposredna prodaja, direktno trženje, baze podatkov, katalogi, podatki, varstvo podatkov, marketing mix, marketinški splet, marketing, trženje, prodaja po telefonu, telemarketing, prodaja po pošti, Slovenija, storitve, tržna analiza, tržne raziskave, oskrba, dobavitelji, blago, odjemalec
Place of publishing:Maribor
Publisher:[B. Dretar]
Year of publishing:2003
PID:20.500.12556/DKUM-5998 New window
UDC:339.138(043.2):339.371.4(497.4)
COBISS.SI-ID:7343644 New window
NUK URN:URN:SI:UM:DK:D9EPJ9LB
Publication date in DKUM:28.09.2007
Views:4566
Downloads:288
Metadata:XML DC-XML DC-RDF
Categories:EPF
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