| Title: | Etika oglaševanja : diplomsko delo |
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| Authors: | ID Lesjak, Jana (Author)
ID Mumel, Damijan (Mentor) More about this mentor... 
ID Zver, Milan (Comentor) |
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| Files: |  lesjak-jana.pdf (1,39 MB)
MD5: AEE3B9449A1228C1CF1DDBD4F0CB5321
PID: 20.500.12556/dkum/283401d8-8dc2-4c54-af83-f0bb92fe302d
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | oglaševanje, ekonomska propaganda, oglasi, cilj, etika, poslovna etika, poslovna psihologija, psihologija osebnosti, zaznavanje, potrošnik, psihologija potrošnika, ženske, otroci, osebnost, psihologija osebnosti, potrebe, čustva, tržni mehanizem, regulacija, agencije, sposobnosti, uspešnost poslovanja, komuniciranje, dejavnost, storitve, ponudba, promocija |
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| Place of publishing: | Rogaška Slatina |
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| Publisher: | [J. Lesjak] |
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| Year of publishing: | 2004 |
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| PID: | 20.500.12556/DKUM-6038 |
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| UDC: | 659.1(043.2):171/174 |
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| COBISS.SI-ID: | 7420444 |
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| NUK URN: | URN:SI:UM:DK:2BZDWQWV |
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| Publication date in DKUM: | 12.09.2007 |
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| Views: | 6964 |
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| Downloads: | 1235 |
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| Metadata: |    |
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| Categories: | EPF
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