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Title:KOMUNICIRANJE IN MOTIVIRANJE NA PRIMERU ORGANIZACIJE KULINARIČNEGA FESTIVALA V ROGAŠKI SLATINI
Authors:ID Kidrič, Uroš (Author)
ID Šarotar Žižek, Simona (Mentor) More about this mentor... New window
Files:.pdf UN_Kidric_Uros_2016.pdf (1,69 MB)
MD5: 169444333C6D234C6EC787C537273C90
 
Language:Slovenian
Work type:Final seminar paper
Typology:2.11 - Undergraduate Thesis
Organization:EPF - Faculty of Business and Economics
Abstract:V zaključnem delu smo predstavili teoretična vidika komuniciranja in motiviranja. Na primeru organizacije kulinaričnega festivala smo želeli prikazati, kako pomembna je pravilna komunikacija in ustrezna motivacija. V poglavju o komuniciranju smo nanizali nekaj opredelitev komuniciranja različnih avtorjev. V nadaljevanju smo komuniciranje razčlenili na več različnih vrst in v posebnem podpoglavju opisali proces komuniciranja. Tudi pri motiviranju smo se najprej lotili teoretičnega vidika motivacije in motivacijskih motivov. Povzeli smo komunikacijske teorije in predstavili povezavo z zadovoljstvom zaposlenih in odjemalcev. V praktičnem delu smo najprej opisali sam koncept dogodka in njegovo organizacijo. Na konkretnem praktičnem primeru smo na osnovi pridobljenega teoretičnega znanja predstavili komunikacijo organizatorjev z udeleženci festivala, s sponzorji in z obiskovalci ter pojasnili, na kak način smo motivirali sodelujoče, da je festival uspel.
Keywords:komuniciranje, motiviranje, organizacija, kulinarični festival, Rogaška Slatina
Place of publishing:Maribor
Publisher:[U. Kidrič]
Year of publishing:2016
PID:20.500.12556/DKUM-62483 New window
UDC:331.1
COBISS.SI-ID:12587292 New window
NUK URN:URN:SI:UM:DK:HTA0FPRI
Publication date in DKUM:15.11.2016
Views:1240
Downloads:127
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:CULINARY FESTIVAL IN ROGAŠKA SLATINA: THE ROLE OF COMMUNICATION AND MOTIVATION
Abstract:The final part contains theoretical principles of communication and motivation. The importance of proper communication and appropriate motivation is shown on a practical example of how to organise a culinary festival. The section about communication contains some definitions of communication by various authors. We have also broken down communication on various types and in a special subsection there is also a description of a communication process. The motivation part starts with theory of motivation and motivational motives. We have summarized communication theories and presented the connection between employees and clients' satisfaction. The practical part contains the description of the event and its organisation. We have obtained theoretical knowledge and used a concrete practical example to present communication among organizers, festival participants, sponsors and visitors and to explain which motivational measures were used in order to achieve success.
Keywords:communication, motivation, organisation, culinary festival, Rogaška Slatina


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