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Title:Oblikovanje celostne grafične podobe podjetja GarageOnNet
Authors:ID Vidovič, Aljaž (Author)
ID Skrbinek, Andrej (Mentor) More about this mentor... New window
Files:.pdf MAG_Vidovic_Aljaz_2016.pdf (4,26 MB)
MD5: C116FD406A29DF8E49A53A658332399E
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FS - Faculty of Mechanical Engineering
Abstract:Magistrsko delo prikazuje oblikovanje celostne grafične podobe podjetja GarageOnNet. S problemom ustvarjanja celostne identitete blagovne znamke smo se soočili tako, da smo izbrane rešitve povezali z zahtevami ciljnega tržišča. Pri tem smo uporabili metode spraševanja in primerjanja s katerima smo dobili želene povratne informacije s strani trga, na katerega vstopamo. V magistrskem delu so zajeti vsi elementi oblikovanja celostne grafične podobe podjetja. Prikazni so postopek izdelave simbola podjetja, proces oblikovanja mobilne aplikacije GarageOnNet, oblikovanje ohišja vmesnika GON+ in oblikovanje reklamnega materiala. Rezultat magistrskega dela je celostna grafična identiteta podjetja GarageOnNet, ki navaja smernice za oblikovanje vseh grafičnih elementov podjetja tudi v prihodnje.
Keywords:dizajn, grafično oblikovanje, blagovna znamka, podjetje, štartnik, mobilna aplikacija
Place of publishing:Maribor
Publisher:[A. Vidovič]
Year of publishing:2016
PID:20.500.12556/DKUM-62673 New window
UDC:7.05:347.772(043.2)
COBISS.SI-ID:20147990 New window
NUK URN:URN:SI:UM:DK:PJIVVLIH
Publication date in DKUM:28.09.2016
Views:2425
Downloads:202
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FS
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Secondary language

Language:English
Title:Graphical design of GarageOnNet corporate image
Abstract:The following master thesis demonstrates the graphical design of the GarageOnNet corporate image. The problem of creating an integrated brand identity was discussed with connection between market requirements and design process. Using the methods of questioning, comparison and benchmarking provided us with the desired feedback from our target market. The thesis includes all elements of the GarageOnNet visual identity design from the first steps of creating a company’s logo, to the whole process of designing GarageOnNet mobile application, GON+ device and publicity material. The final result shows the complete visual corporate image identity and guideline for future design.
Keywords:design, graphical design, corporate image, company, startup, mobile application


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