GOVOR MARIBORSKIH MENEDŽERJEV MED POSLOVNIMI SESTANKI

Lobnik Ambrožič, Simona

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Title:	GOVOR MARIBORSKIH MENEDŽERJEV MED POSLOVNIMI SESTANKI
Authors:	ID Lobnik Ambrožič, Simona (Author) ID Stramljič Breznik, Irena (Mentor) More about this mentor...
Files:	UN_Lobnik_Ambrozic_Simona_2016.pdf (1,64 MB) MD5: B9DB95705848795871F1B1E0BB3F1DD5
Language:	Slovenian
Work type:	Undergraduate thesis
Typology:	2.11 - Undergraduate Thesis
Organization:	FF - Faculty of Arts
Abstract:	Diplomsko delo GOVOR MARIBORSKIH MENEDŽERJEV MED POSLOVNIMI SESTANKI predstavlja komunikacijo s poudarkom na poslovnem komuniciranju in sporočanju menedžerjev. Študija primera je osredotočena na analizo govora mariborskih menedžerjev, ki so na vodilnih položajih nekaterih večjih podjetij s sedežem v Mariboru. Vsi obravnavani menedžerji so na vodilnih položajih že vsaj 5 let, stari so med 35 in 55 let in vsi so Mariborčani. Diplomsko delo obravnava njihovo komunikacijo in sporočanje med poslovnimi sestanki ter razmislek o tem, koliko njihov govor vpliva na uspešnost poslovanja podjetja, v katerem opravljajo eno najpomembnejših vlog. Kot smo predpostavljali že v uvodu diplomskega dela, je komunikacija pri zunanjem oziroma eksternem komuniciranju pomembna, še posebno, kadar navzven komunicirajo vodilni menedžerji v podjetju. Predpostavko smo skozi diplomsko nalogo delno potrdili. Javna podoba podjetja je izjemno pomembna za uspešen razvoj podjetja in lahko potrdimo, da tudi zborna knjižna izreka menedžerjev vpliva na podobo podjetja v javnosti. Vsi analizirani menedžerji/direktorji so namreč na svojem področju delovanja izjemno uspešni, resda v svojem govoru uporabljajo mariborski pogovorni jezik, tudi na poslovnih sestankih, vendar v manjšem obsegu. Skozi analizo smo ugotovili tudi, da spol in starost ne vplivata na pravilno rabo knjižne izreke. Skozi pričujoče delo smo potrdili predpostavko, da je za javno podobo podjetja in javno podobo menedžerjev komunikacija navzven bistvenega pomena, zato smo ob koncu zapisali še nekatera priporočila menedžerjem, da bi lahko govor na poslovnih sestankih še izboljšali.
Keywords:	Komunikacija, poslovna komunikacija, poslovni sestanki, kultura govora, knjižni pogovorni jezik, mariborski pogovorni jezik.
Place of publishing:	Maribor
Publisher:	[S. Lobnik Ambrožič]
Year of publishing:	2016
PID:	20.500.12556/DKUM-62849
UDC:	811.163.6ʼ27(043.2)
COBISS.SI-ID:	22568200
NUK URN:	URN:SI:UM:DK:SBHTNUE0
Publication date in DKUM:	22.09.2016
Views:	1371
Downloads:	101
Metadata:
Categories:	FF
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Secondary language

Language:	English
Title:	MARIBOR MANAGERS’ SPEECH IN BUSINESS MEETINGS
Abstract:	The graduation thesis MARIBOR MANAGERS’ SPEECH IN BUSINESS MEETINGS addresses communication with an emphasis on the business communication of managers. The case study focuses on the speech analysis of managers from Maribor who occupy leading executive positions in larger companies incorporated in Maribor. All of the managers in question have held their positions for at least 5 years, they are from 35 to 55 years of age, and they are all residents of Maribor. The graduation thesis focuses on their communication patterns during business meetings and asks to what degree their speech might affect the successful business operations of the companies, in which they play a very prominent role. As posited in the introduction to the graduation thesis, external communication is particularly important when undertaken by a company’s leading managers. This hypothesis was partly confirmed in the course of the analysis. The public image of a company is extremely important for its successful development, and we can confirm that proper pronunciation on the part of the manager does influence the public’s perception of the company he or she represents. All the managers taken into consideration are very successful in their respective fields, and although they do resort to the colloquial language of the city of Maribor, they do not do so extensively. A further analysis has determined that gender and age have no impact on proper pronunciation. The graduation thesis confirms that external communication plays a crucial role in constructing the public image of a company and its managers. Therefore, we have also provided some guidelines for managers to help them further improve their speech in business meetings.
Keywords:	Communication, business communication, business meetings, culture of speech, colloquial language, colloquial language of Maribor.

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