| Title: | Program politike komuniciranja v marketingu za podjetje IGEA Ljubljana : diplomsko delo |
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| Authors: | ID Pogačnik, Irena (Author)
ID Lorbek, Franc (Mentor) More about this mentor...  |
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| Files: |  pogacnik-irena.pdf (525,01 KB)
MD5: A4E6442263AA7629EBECE78E1A465641
PID: 20.500.12556/dkum/925485f5-2b5c-47c3-8779-887d424f70ca
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | komuniciranje, teorija, trženje, marketing, podjetje, panoge dejavnosti, storitve, tržna analiza, marketing mix, marketinški splet, strategija trženja, povezanost, pospeševanje prodaje, cilj, dejavnost, tržne raziskave, integracija, poslovno okolje |
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| Place of publishing: | Kranj |
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| Publisher: | [I. Pogačnik] |
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| Year of publishing: | 2004 |
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| PID: | 20.500.12556/DKUM-6490 |
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| UDC: | 339.138(043.2):334.012.3/.4(497.4) |
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| COBISS.SI-ID: | 7722268 |
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| NUK URN: | URN:SI:UM:DK:YCFEJARV |
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| Publication date in DKUM: | 28.09.2007 |
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| Views: | 2687 |
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| Downloads: | 178 |
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| Metadata: |    |
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| Categories: | EPF
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