Vloga ustvarjalnosti in menedžmenta idej pri razvoju izdelka

Golež, Tomaž

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Title:	Vloga ustvarjalnosti in menedžmenta idej pri razvoju izdelka
Authors:	ID Golež, Tomaž (Author) ID Leber, Marjan (Mentor) More about this mentor...
Files:	UN_Golez_Tomaz_2017.pdf (1,83 MB) MD5: BB14E3FC04487CDA801746240549FA3B PID: 20.500.12556/dkum/619f8a5a-a497-4c45-b31f-c6c512602385
Language:	Slovenian
Work type:	Bachelor thesis/paper
Typology:	2.11 - Undergraduate Thesis
Organization:	FS - Faculty of Mechanical Engineering
Abstract:	S spodbujanjem inovativnosti v poslovnih procesih podjetja ustvarjajo dodano vrednost izdelku oziroma storitvi, pa tudi zaposlenim. Inovativni menedžment mora dobro razumeti vlogo zaposlenega kot vira ustvarjalnosti. S tem lahko trženjske zakonitosti prilagodimo poslovnim procesom kot temeljnim vrednotam vseh zaposlenih. Na podlagi tega se zgradi zaupanje in šele takrat teorija zaživi v praksi podjetja. V nalogi smo prikazali pomen inovativnosti od faze razvoja izdelka do prototipa. V razvojni fazi smo prikazali stopnje, kakor tudi tržne potrebe in kasnejše razvojne možnosti. Predstavili smo tudi inovacijski proces ter prikazali možnosti spodbude inoviranja v podjetju glede na zahteve. V nalogi smo se osredotočili na tehnike kreiranja idej, za lažjo predstavo, oceno in kasnejše vrednotenje. Ob tem smo predstavili tudi strategijo za izdelavo prototipov, razvijanje, testiranje trga za nenehno izboljšavo in optimiziranje poslovnega procesa.
Keywords:	inovativnost, inovacijski proces, tehnike kreiranja idej, menedžment idej, razvoj izdelka, prototip
Place of publishing:	Maribor
Publisher:	[T. Golež]
Year of publishing:	2017
PID:	20.500.12556/DKUM-68154
UDC:	338.33:658.589(043.2)
COBISS.SI-ID:	21219862
NUK URN:	URN:SI:UM:DK:5SD0SZJX
Publication date in DKUM:	03.10.2017
Views:	1208
Downloads:	101
Metadata:
Categories:	KTFMB - FS
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Licences

License:	CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International

Link:	http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:	The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:	11.09.2017

Secondary language

Language:	English
Title:	Role of creativity and management in new product development
Abstract:	By encouraging innovation in business processes, businesses create added value to their product, service, and employees. Innovative management must understand the role of an employee as a source of creativity. By doing so, market principles can be adapted to business processes as the fundamental values of all employees. This can serve as a basis on which trust can be built, and only then can theory be put into the company's practice. In the thesis, we presented the importance of innovation from the product development phase to the prototype phase. Within the development phase, we demonstrated the individual levels of the process, as well as the market needs and further development possibilities. In addition, we presented the innovation process, along with the possibilities of stimulating innovation in the company in line with its requirements. The thesis focuses on the techniques of creating ideas, which facilitate understanding, the assessment stage and subsequent evaluation. The thesis also outlines the strategy for prototype creation and develop, as well as testing the market with the purpose of ensuring continuous improvement and optimisation of the business process.
Keywords:	innovation, innovation process, ideas creation techniques, idea management, product development, prototype

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