| Title: | Analiza strategije trženja družbe Gorenja d.d. na skandinavskem trgu : diplomsko delo |
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| Authors: | ID Kos, Sabina (Author) ID Jurše, Milan (Mentor) More about this mentor...  |
| Files: | kos-sabina.pdf (389,23 KB) MD5: 8A88486DB51EB585A6354CAFE9490712 PID: 20.500.12556/dkum/5178ad21-c603-4213-8053-8428dcae5a0f
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | strategija trženja, mednarodno trženje, mednarodni trg, Skandinavija, značilnosti, marketing mix, marketinški splet, trženje, marketing, družbe, bela tehnika, gospodinjski aparati, tržna analiza, uporabniki, blagovne znamke, tržno planiranje, pospeševanje prodaje, design, oblikovanje, pozicioniranje, distribucija, tržne poti, prodaja, oblikovanje cene, cene, poslovno okolje, kupci, potrošnik, cilj, operativni plani |
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| Place of publishing: | Studence |
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| Publisher: | [S. Kos] |
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| Year of publishing: | 2005 |
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| PID: | 20.500.12556/DKUM-6983  |
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| UDC: | 339.54(48):64.06 |
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| COBISS.SI-ID: | 8128284  |
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| NUK URN: | URN:SI:UM:DK:XRSD4YWA |
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| Publication date in DKUM: | 28.09.2007 |
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| Views: | 3839 |
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| Downloads: | 615 |
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| Metadata: |  |
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| Categories: | EPF
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