| Title: | Ponovno uvajanje blagovne znamke Orlane na slovenski trg in raziskava njenih odjemalcev : diplomsko delo |
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| Authors: | ID Bojić, Jelena (Author)
ID Iršič, Matjaž (Mentor) More about this mentor...  |
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| Files: |  bojic-jelena.pdf (671,84 KB)
MD5: E644D582FF3B3FCA864023106F4118D5
PID: 20.500.12556/dkum/314f033a-8637-4340-9573-6e58ada8fc1b
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | blagovne znamke, vrednost, tržne poti, kozmetika, tržne raziskave, ankete, trženje, marketing, komuniciranje, embalaža, marketing mix, marketinški splet, orodja, cilj, prodajna politika, Slovenija, organiziranost, oglaševanje, ekonomska propaganda, predstava, distribucija, potrebe |
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| Place of publishing: | Ljubljana |
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| Publisher: | [J. Bojić] |
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| Year of publishing: | 2005 |
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| PID: | 20.500.12556/DKUM-7237 |
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| UDC: | 658.626(043.2):687.5(497.4) |
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| COBISS.SI-ID: | 8452124 |
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| NUK URN: | URN:SI:UM:DK:RYOZVPZT |
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| Publication date in DKUM: | 28.09.2007 |
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| Views: | 2688 |
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| Downloads: | 284 |
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| Metadata: |    |
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| Categories: | EPF
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