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Title:Strategija trženja storitvene znamke Panonske terme : diplomsko delo
Authors:ID Kranjec, Zoran (Author)
ID Jurše, Milan (Mentor) More about this mentor... New window
Files:.pdf kranjec-zoran.pdf (1,67 MB)
MD5: 75660947B414F8B525AA30C46BEEBB4D
PID: 20.500.12556/dkum/ec2323a9-8880-4ed6-b6f1-fe2ff5b7b605
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:EPF - Faculty of Business and Economics
Keywords:zdraviliški turizem, strategija trženja, družbe, poslovni sistemi, predstava, zdravilišča, image, poslovno okolje, trg, konkurenčnost, tržne poti, storitve, blagovne znamke, podjetje, panoge dejavnosti, mineralne vode, potrebe, razvoj, cilj
Place of publishing:Tešanovci
Publisher:[Z. Kranjec]
Year of publishing:2005
PID:20.500.12556/DKUM-7413 New window
UDC:339.137/.138(043.2):615.838(497.4 Panonija)
COBISS.SI-ID:8611868 New window
NUK URN:URN:SI:UM:DK:HPU9TC5M
Publication date in DKUM:28.09.2007
Views:2963
Downloads:485
Metadata:XML DC-XML DC-RDF
Categories:EPF
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