Management prepričevanja na primeru socialnih organizacij v Sloveniji

Fistravec Špoljar, Teja

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Title:	Management prepričevanja na primeru socialnih organizacij v Sloveniji
Authors:	ID Fistravec Špoljar, Teja (Author) ID Ovsenik, Marija (Mentor) More about this mentor...
Files:	MAG_Fistravec_Spoljar_Teja_2019.pdf (1,17 MB) MD5: 820A2C75E230BAD30316CA85FC5C1AC9 PID: 20.500.12556/dkum/e501583b-7244-4778-9329-592343a8fca1
Language:	Slovenian
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	FZV - Faculty of Health Sciences
Abstract:	Ker je management prepričevanja relativno slabo raziskan v slovenskem prostoru, in ker so managerji dnevno izpostavljeni prepričevanju podrejenih, nas je v pričujočem delu zanimalo predvsem to, kako se managerji slovenskih socialnih organizacij soočajo s prepričevanjem svojih podrejenih. Namen pričujočega dela je bil torej preučiti management prepričevanja na primeru slovenskih socialnih organizacij, ter ugotoviti, katere tehnike in metode managerji slovenskih socialnih organizacij uporabljajo pri prepričevanju svojih podrejenih. Uporabili smo kvantitativno obliko raziskave, metodo anketiranja. Šlo je za spletno obliko ankete, ki smo jo anketirancem posredovali preko elektronske pošte. Vprašalnik, ki smo ga pri tem uporabili, je bil že uporabljen v ameriški raziskavi The art of persuasive communication in the workplace. Spletno anketo je izpolnilo 123 managerjev slovenskih socialnih organizacij, kamor smo zajeli domove z ostarele, SCD, humanitarna društva, krizne centre za mlade in otroke, ter VDC. Dobljene podatke smo statistično analizirali s pomočjo binomskega testa. V raziskavi smo ugotovili, da se managerji pri prepričevanju najbolj poslužujejo osebnih pristopov, kot je osebni pogovor 1 na 1, da se v primeru nestrinjanja z njihovim predlogom, problem rešuje s pogovorom 1 na 1, ter da pri predstavljanju svojega predloga skupini, kot prepričevalno tehniko najraje uporabijo strokovno znanje in dejstva. Avtoriteta zastopa nizko ali skoraj ničelno raven v primeru slovenskih managerjev. Ugotovili smo, da slovenski managerji pri prepričevanju raje uporabljajo osebne in neposredne prepričevalne metode, ki so obče gledano tudi uspešnejše od neosebnih in posrednih metod, ter da namesto avtoritete raje uporabijo dejstva, ki igrajo pomembno vlogo pri uspešnem prepričevanju.
Keywords:	prepričevalne tehnike in metode, delo z ljudmi, komunikacisjske spretnosti, uspeh, avtoriteta
Place of publishing:	Maribor
Publisher:	[T. Fistravec Špoljar]
Year of publishing:	2019
PID:	20.500.12556/DKUM-75304
UDC:	005.336.5:005.57(043.2)
COBISS.SI-ID:	2554276
NUK URN:	URN:SI:UM:DK:UIDUJRJE
Publication date in DKUM:	24.12.2019
Views:	1224
Downloads:	219
Metadata:
Categories:	FZV
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Licences

License:	CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International

Link:	http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:	The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:	14.10.2019

Secondary language

Language:	English
Title:	Persuasive management in the case of social organisations in Slovenia
Abstract:	Since the persuasive management is relatively poorly researched in the Slovenian area, and because managers are exposed to persuasion of their subordinates on daily basis, we were interested in how managers of Slovenian social organizations deal with the persuasion of their subordinates. The purpose of this work was therefore to examine the management of persuasion in the case of Slovenian social organizations, and to determine what techniques and methods managers of Slovenian social organizations use in persuading their subordinates. We used the quantitative form of research, the survey method. It is an online survey form, which was sent to the respondents via e-mail. The questionnaire in this study has already been used in the American survey The art of persuasive communication in the workplace. The online survey was completed by 123 managers of Slovenian social organizations, like elderly homes, social work centers, charity organizations, crisis centers for young people and children, and security work centers. The obtained data were statistically analyzed by using the binomial test. In the research we found that managers mostly use personal approaches in persuasion, such as personal 1 on 1 conversation, that in case of disagreement with their proposal, the problem is solved with 1 on 1 conversation, and that when presenting their proposal to the group, managers mostly use facts and knowledge. Authority represents a low or almost zero level in the case of Slovenian managers. We found that Slovenian managers prefer to use personal and direct persuasion methods, which are generally more successful than non-personal and indirect methods, and that instead of authority, they prefer to use facts that play an important role in successful persuasion.
Keywords:	persuasive techniques and methods, work with people, communication skills, success, authority

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