| Title: | Načrtovanje trženjskega komuniciranja pri uvedbi novih plačilnih instrumentov : diplomsko delo |
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| Authors: | ID Tršavec, Jure (Author)
ID Iršič, Matjaž (Mentor) More about this mentor...  |
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| Files: |
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | banke, bančno poslovanje, plačilni instrumenti, bančni sistemi, ponudba, cilj, marketing mix, tržno planiranje, poslovni proces, strateško planiranje, oglaševanje, ekonomska propaganda, komuniciranje, marketing, trženje, tržne raziskave, marketinški splet, aktivnosti, storitve, poslovne banke, uporabniki, pravna oseba, promocija, informacije, Slovenija, podatki, finančne ustanove |
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| Place of publishing: | Maribor |
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| Publisher: | [J. Tršavec] |
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| Year of publishing: | 2006 |
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| PID: | 20.500.12556/DKUM-7635 |
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| UDC: | 336.71(043.2):658/659(497.4 Maribor) |
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| COBISS.SI-ID: | 8883740 |
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| NUK URN: | URN:SI:UM:DK:OTXDVQ3G |
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| Publication date in DKUM: | 28.09.2007 |
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| Views: | 2676 |
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| Downloads: | 64 |
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| Metadata: |    |
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| Categories: | EPF
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