| Title: | Komunikacijska podpora družbe Gorenje d.d. pri uvajanju gospodinjskih aparatov linije Gorenje Pininfarina na trg : diplomsko delo |
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| Authors: | ID Ribič, Drago (Author)
ID Jurše, Milan (Mentor) More about this mentor...  |
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| Files: |  ribic-drago.pdf (2,09 MB)
MD5: 6EAEDC93D4B0B8CC2C404A0AB6201A09
PID: 20.500.12556/dkum/1c4c9329-cb99-49ef-bc2a-1c604038b9f4
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | strategija trženja, trženje, marketing, komuniciranje, oglaševanje, ekonomska propaganda, mednarodno trženje, podpora, novi proizvodi, življenjski cikel, mednarodni trg, gospodinjski aparati, Evropa, vzhodna Evropa, bela tehnika, mednarodne primerjave, Rusija, mednarodno trženje, ponudba, poraba, uporabniki, marketing mix, marketinški splet, tržno planiranje, izdelki, proizvodi, design, oblikovanje, pozicioniranje, proizvodnja, mednarodno podjetje, pospeševanje prodaje |
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| Place of publishing: | Velenje |
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| Publisher: | [D. Ribič] |
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| Year of publishing: | 2006 |
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| PID: | 20.500.12556/DKUM-7771 |
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| UDC: | 658.8.012.12(043.2):641.51.06(497.4:4:470) |
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| COBISS.SI-ID: | 9051932 |
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| NUK URN: | URN:SI:UM:DK:D9IPH8MB |
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| Publication date in DKUM: | 28.09.2007 |
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| Views: | 2491 |
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| Downloads: | 342 |
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| Metadata: |    |
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| Categories: | EPF
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