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Title:Celostna grafična podoba "Sweet Peak" : diplomsko delo
Authors:ID Sešel, Neža (Author)
ID Koren, Matej (Mentor) More about this mentor... New window
Files:.pdf UN_Sesel_Neza_2022.pdf (4,03 MB)
MD5: 3607BD3AAB19DCE8D9EE72B08551305F
 
.zip UN_Sesel_Neza_2022.zip (785,88 KB)
MD5: BF3C12064C7D14C1672887DCD73616A1
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Celostna grafična podoba je ključni del podjetja. Omogoča učinkovito komuniciranje s potrošniki, predstavljanje blagovne znamke in trženje. V diplomskem delu smo obravnavali namen in funkcijo celostne grafične podobe, njenih elementov in kako se uporablja na spletni platformi Instagram. Prav tako smo analizirali celostne grafične podobe podjetij, ki delujejo na področju slaščičarstva. V praktičnem delu je predstavljen proces ustvarjanja in aplikacije celostne grafične podobe spletne slaščičarne.
Keywords:grafično oblikovanje, celostna grafična podoba, logotip, barve, tipografija
Place of publishing:Maribor
Place of performance:Maribor
Publisher:[N. Sešel]
Year of publishing:2022
Number of pages:1 spletni vir (1 datoteka PDF (VIII, 43 f.))
PID:20.500.12556/DKUM-82482 New window
UDC:659.122/.126(043.2)
COBISS.SI-ID:134110723 New window
Publication date in DKUM:21.10.2022
Views:1318
Downloads:207
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:22.08.2022

Secondary language

Language:English
Title:Corporate identity "Sweet Peak"
Abstract:Corporate identity is a key part of any company. It enables effective communication with consumers, brand presentation, and marketing. In this diploma, we discussed the purpose and function of the corporate identity, its elements, and how it is used on the Instagram online platform. We analysed the corporate identities of companies operating in the field of confectionery. In the practical part, we went through the process of creating and applying the corporate identity of an online pastry shop.
Keywords:graphic design, corporate identity, logotype, colours, typography


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