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Title:Izdelava spletne trgovine ročno izdelanih igrač
Authors:ID Frantar, Anja (Author)
ID Rajkovič, Uroš (Mentor) More about this mentor... New window
ID Bitenc, Iztok (Comentor)
Files:.pdf UN_Frantar_Anja_2023.pdf (2,52 MB)
MD5: 3BBEB3D700942AD4B9B5D01133FDEC45
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Diplomsko delo se osredotoča na razvoj spletne trgovine. Trgovci s fizičnimi trgovinami vse pogosteje prehajajo na splet, da ohranjajo konkurenčnost. Uvod zajema kratek pregled teoretičnega vsebine, ki zajema prehod na splet ter načrtovanje in vzpostavitev spletne trgovine v nekaj korakih. Poleg tega je nekaj pozornosti namenjene tudi prodaji prek Facebooka, ki za maloprodajna podjetja postaja vse bolj priljubljena platforma za prodajo. Omogoča namreč hitro vzpostavitev trgovino in omogoča hiter začetek prodaje. Drugi del diplomskega dela pa predstavlja praktični del, kjer je prikazana izdelava spletne trgovine ročno izdelanih igrač. Želeli smo izgraditi spletno trgovine za podjetje, ki je doslej svoje izdelke prodajalo le prek objav na Facebooku in Instagramu. S pomočjo platforme Wordpress in vtičnika, namenjenega izgradnji spletnih trgovin, WooCommerc-a. Ustreznost spletne trgovine smo ocenili s SWOT analizo.
Keywords:spletna trgovina, digitalizacija, razvoj spletne trgovine, spletno nakupovanje
Place of publishing:Maribor
Year of publishing:2023
PID:20.500.12556/DKUM-83996 New window
COBISS.SI-ID:160265987 New window
Publication date in DKUM:01.08.2023
Views:812
Downloads:113
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:26.03.2023

Secondary language

Language:English
Title:Development of a web store of handmade toys
Abstract:The diploma thesis focuses on the development of an online store. Retailers with physical stores are increasingly moving online to maintain their competitiveness. The introduction contains a brief overview of the theoretical content that discusses the transition to an online store, and how to plan and set up an online store in a few steps. It also devotes some attention to selling on Facebook, which is becoming an increasingly popular selling platform for retail companies. It enables them to quickly set up a store and quickly start selling products. The second part of the diploma thesis is the practical part, which presents the development of an online store of handmade toys. We wanted to build an online store for a company that had previously only sold its products through posts on Facebook and Instagram. We used the WordPress platform and the WooCommerce plugin designed for building online stores. The suitability of the online store was assessed by means of a SWOT analysis.
Keywords:online store, digitization, online store development, online shopping


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