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Title:Razvoj spletne aplikacije votegame za prototipno testiranje in pospeševanje oglaševanja : diplomsko delo
Authors:ID Janjić, Voin (Author)
ID Hölbl, Marko (Mentor) More about this mentor... New window
Files:.pdf UN_Janjic_Voin_2024.pdf (1,21 MB)
MD5: E1060FC702E444C7A2F603FE485F9F4A
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Diplomsko delo predstavlja postopek oblikovanja, razvoja in izvajanja spletne aplikacije, katere namen je poenostaviti ocenjevanje oglasov in spodbujati pozitivno povratno zanko med potrošniki in podjetji. Tako lahko podjetja pridobijo dragocen vpogled v učinkovitost oglasov pred javno objavo, medtem ko so uporabniki s sistemom nagrajevanja spodbujeni k zagotavljanju povratnih informacij. Pri razvoju je bilo uporabljeno ogrodje Laravel, ki je bilo izbrano zaradi svoje učinkovitosti, razširljivosti in enostavnega vzdrževanja. Naše ugotovitve kažejo, da aplikacija učinkovito zapolnjuje vrzel med podjetji in potrošniki, kar vodi k bolj ciljno usmerjenim in uspešnim oglaševalskim strategijam.
Keywords:spletna aplikacija, ogrodje Laravel, programiranje, ocena oglasov, statistika oglasov.
Place of publishing:Maribor
Place of performance:Maribor
Publisher:[V. Janjić]
Year of publishing:2024
Number of pages:1 spletni vir (1 datoteka PDF (X, 35 f.))
PID:20.500.12556/DKUM-90307 New window
UDC:004.777:659.1(043.2)
COBISS.SI-ID:218745603 New window
Publication date in DKUM:08.10.2024
Views:156
Downloads:50
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Licences

License:CC BY-NC 4.0, Creative Commons Attribution-NonCommercial 4.0 International
Link:http://creativecommons.org/licenses/by-nc/4.0/
Description:A creative commons license that bans commercial use, but the users don’t have to license their derivative works on the same terms.
Licensing start date:29.08.2024

Secondary language

Language:English
Title:Development of web application votegame for prototype testing and advertising acceleration
Abstract:This thesis presents the process of designing, developing and implementing a web application that aims to simplify the evaluation of advertisements and to promote a positive feedback loop between consumers and businesses. In this way, companies can gain valuable insight into the effectiveness of advertisements before they are made public, while users are encouraged to provide feedback through a reward system. The Laravel framework was used in the development and was chosen for its efficiency, scalability and ease of maintenance. Our findings show that the app effectively bridges the gap between businesses and consumers, leading to more targeted and successful advertising strategies.
Keywords:eb application, Laravel framework, programming, ads rating, ads statistics.


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