| Title: | Systematic review of Glamping in Europe and its development prospects : 1st cycle academic bachelor's studies graduate thesis |
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| Authors: | ID Shaklein, Vasily (Author)
ID Jagodič, Gregor (Mentor) More about this mentor...  |
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| Files: |  VS_Shaklein_Vasily_2024.pdf (2,84 MB)
MD5: 70BFFEF6B230E0935E4B3FB5E246367B
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| Language: | English |
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| Work type: | Bachelor thesis/paper |
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| Typology: | 2.11 - Undergraduate Thesis |
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| Organization: | FT - Faculty of Tourism
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| Abstract: | Glamping is an innovative type of accommodation focused on green, health, adventure and experience concepts of travel. In recent years, Glamping has emerged as a niche in tourism with its market product and has become a promising direction for developing the European tourism industry. The study attempts to consolidate and systematize the information available on Glamping to expand existing sites, create new ones, and form a regulated and understandable glamping offer for tourists to increase the demand for this type of travel. Also, the study aims to identify factors that contribute to the popularization of Glamping and find ways to strengthen visitors' interest and increase the market share. In addition, the expectations of various target groups when choosing Glamping were analyzed to develop a strategy to maintain the interest of regular guests and attract new ones.
With a qualitative research method, we identified key factors affecting the success and occupancy of glamping sites. Also, the study used a systematic literature review to examine and synthesize evidence of specific factors influencing glamping development. Glamping positively affects the activity and growth of nature-based tourism focused on outdoor recreation, above all, camping, reducing the seasonality factor and expanding the time frame of active operation beyond the summer season. The basic concept of Glamping involves minimal environmental impact and close contact between man and nature. Since the demand for recreation outside the urban environment is extremely high in modern society, and concerns about environmental pollution are growing yearly, Glamping is the exact tourism niche that can satisfy those needs. We found that efforts need to be made at the legislative level to establish generally accepted standards and regulations that Glamping must follow, as a robust legal framework will help overcome barriers to development. In this regard, we suggest conducting a study among glamping business owners in the future to identify the problems that glamping faces, understand better the existing barriers, and focus more effectively on Glamping popularization and development. |
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| Keywords: | glamping, camping, ecotourism, nature-based travel, rural tourism |
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| Place of publishing: | Maribor |
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| Place of performance: | Ljubljana |
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| Publisher: | [V. Shaklein] |
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| Year of publishing: | 2024 |
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| Number of pages: | 72 str. |
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| PID: | 20.500.12556/DKUM-90987 |
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| UDC: | 338.488.2:796.54(4)(043.2) |
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| COBISS.SI-ID: | 230319875 |
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| Publication date in DKUM: | 26.03.2025 |
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| Views: | 235 |
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| Downloads: | 52 |
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| Metadata: |    |
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| Categories: | Misc.
FT
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