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Title:Detecting potential investors in crypto assets : insights from machine learning models and explainable AI
Authors:ID Jagrič, Timotej (Author)
ID Herman, Aljaž (Author)
ID Luetić, Davor (Author)
ID Mumel, Damijan (Author)
Files:URL https://www.mdpi.com/2078-2489/16/4/269
 
.pdf Detecting_Potential_Investors_in_Crypto_Assets.pdf (1,58 MB)
MD5: 41FF47DBB258242C4E54A421DAB130B8
 
Language:English
Work type:Scientific work
Typology:1.01 - Original Scientific Article
Organization:EPF - Faculty of Business and Economics
Abstract:This study explores the characteristics of individual investors in crypto asset markets using machine learning and explainable artificial intelligence (XAI) methods. The primary objective was to identify the most effective model for predicting the likelihood of an individual investing in crypto assets in the future based on demographic, behavioral, and financial factors. Data were collected through an online questionnaire distributed via social media and personal networks, yielding a limited but informative sample. Among the tested models, Efficient Linear SVM and Kernel Naïve Bayes emerged as the most optimal, balancing accuracy and interpretability. XAI techniques, including SHAP and Partial Dependence Plots, revealed that crypto understanding, perceived crypto risks, and perceived crypto benefits were the most influential factors. For individuals with a high likelihood of investing, these factors had a strong positive impact, while they negatively influenced those with a low likelihood. However, for those with a moderate investment likelihood, the effects were mixed, highlighting the transitional nature of this group. The study’s findings provide actionable insights for financial institutions to refine their strategies and improve investor engagement. Furthermore, it underscores the importance of interpretable machine learning in financial behavior analysis and highlights key factors shaping engagement in the evolving crypto market.
Keywords:crypto investors, identification, characteristics, machine learning, coarse tree model, artificial intelligence
Publication status:Published
Publication version:Version of Record
Submitted for review:29.01.2025
Article acceptance date:25.03.2025
Publication date:27.03.2025
Publisher:MDPI
Year of publishing:2025
Number of pages:str. 1-22
Numbering:Vol. 16, issue 4, spec. iss., [art. no.] 269
PID:20.500.12556/DKUM-92813 New window
UDC:004.8
ISSN on article:2078-2489
COBISS.SI-ID:235803139 New window
DOI:10.3390/info16040269 New window
Publication date in DKUM:09.07.2025
Views:148
Downloads:18
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Title:Information
Shortened title:Information
Publisher:MDPI
ISSN:2078-2489
COBISS.SI-ID:18497046 New window

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License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.

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