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Title:Med fizičnim in digitalnim odmikom: kvalitativna raziskava odnosa slovenskih milenijcev do turizma brez digitalnih naprav : kvalitativna raziskava odnosa slovenskih milenijcev do turizma brez digitalnih naprav
Authors:ID Lukan, Anja (Author)
ID Trdina, Andreja (Mentor) More about this mentor... New window
Files:.pdf MAG_Lukan_Anja_2025.pdf (1022,62 KB)
MD5: 6B52215D99F06D8EC5264497AF9BC0CD
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FT - Faculty of Tourism
Abstract:Magistrska naloga obravnava vpliv digitalne tehnologije na turistično izkušnjo, natančneje njen vpliv na krhkost liminalne faze in občutek pobega na potovanjih. Temeljni namen naloge je dopolnitev znanstvenih spoznanj o dojemanju turizma brez digitalnih naprav med slovenskimi milenijci, s praktičnimi implikacijami za nagovarjanje te segmentne skupine. V teoretičnem delu naloge opredelimo vplive digitalizacije na turizem, predstavimo učinek prelitja med rabami digitalne tehnologije v vsakdanjem in potovalnem kontekstu ter vpeljemo turizem brez digitalnih naprav kot novo pojavno obliko turizma. V empirični študiji z uporabo polstrukturiranih intervjujev analiziramo vsakodnevne in turistične prakse uporabe digitalne tehnologije na izbranem vzorcu slovenskih milenijcev s ciljem preučiti njihove motive in zadržke do turizma brez digitalnih naprav. Pokažemo na kompleksen in večplasten odnos slovenskih milenijcev do tovrstnega turizma in na pomembnost tako digitalnega kot fizičnega odmika za izboljšanje potovalne izkušnje posameznika. Ugotovitve pričajo o ambivalentni vlogi tehnologije, ki lahko ojača, hkrati pa oslabi posameznikovo turistično izkušnjo, zato moramo spodbujati uravnoteženo rabo digitalne tehnologije ter posledično možnost digitalnega odklopa pri turističnih izkušnjah.
Keywords:digitalna tehnologija, turizem brez digitalnih naprav, milenijci, motivi, zadržki
Place of publishing:Maribor
Place of performance:Brežice
Publisher:[A. Lukan]
Year of publishing:2025
Number of pages:76 str.
PID:20.500.12556/DKUM-93203 New window
UDC:338.48-2-053.6:004.738.5(043.2)
COBISS.SI-ID:247390467 New window
Publication date in DKUM:02.09.2025
Views:135
Downloads:26
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:12.06.2025

Secondary language

Language:English
Title:Between physical and digital distance: qualitative research of the attitudes of slovenian millennials towards digital free tourism : magistrsko delo
Abstract:The master's thesis relates to the impact of digital technology on the tourist experience, more specifically its impact on the fragility of the liminal phase and the sense of escape during travel. The fundamental purpose of the thesis is to expand scientific findings on the perception of digital free tourism among Slovenian millennials, with practical implications for addressing this segment group. In the theoretical part of the thesis, we define the impacts of digitalization on tourism, explain the spillover effect between the uses of digital technology in everyday and travel contexts, and introduce digital free tourism as a new form of tourism. In an empirical study, using semi-structured interviews, we analysed everyday and tourist practices of using digital technology on a selected sample of Slovenian millennials with the aim of exploring their motives and reservations towards digital free tourism. We show the complex and multilayered attitude of Slovenian millennials towards this type of tourism and the importance of both digital and physical distancing for improving an individual's travel experience. The findings indicate to the ambivalent role of technology, which can both enhance and weaken an individual's tourism experience, so we must encourage a balanced use of digital technology and, consequently, the possibility of digital disconnection in tourism experiences.
Keywords:digital technology, digital free tourism, millennials, motives, reservations


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