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Title:Družbeni mediji in njihova vloga pri oblikovanju digitalne identitete
Authors:ID Tkalec, Nuša (Author)
ID Polančič, Gregor (Mentor) More about this mentor... New window
Files:.pdf UN_Tkalec_Nusa_2025.pdf (1,61 MB)
MD5: F24D6C996EAD4E30025401BD7AC2BFE0
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Diplomsko delo obravnava vlogo družbenih medijev, zlasti Facebooka, pri oblikovanju digitalne identitete posameznika. Osredotoča se na načine samoizražanja, vpliv interakcij (všečkov, komentarjev, prijateljev) in razlike glede na spol ter starost uporabnikov. Teoretični del vključuje definicije družbenih medijev, digitalne identitete in identitete na Facebooku. Empirični del pa temelji na kvalitativni in kvantitativni analizi 50 javno dostopnih uporabniških profilov na Facebooku. Rezultati potrjujejo, da imajo družbeni mediji pomemben vpliv na oblikovanje in izražanje digitalne identitete.
Keywords:družbeni mediji, digitalna identiteta, Facebook, identiteta na Facebooku, samoizražanje
Place of publishing:Maribor
Publisher:[N. Tkalec]
Year of publishing:2025
PID:20.500.12556/DKUM-93803 New window
UDC:004.7:659.2(043.2)
COBISS.SI-ID:253872643 New window
Publication date in DKUM:04.09.2025
Views:174
Downloads:60
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:22.07.2025

Secondary language

Language:English
Title:Social media and its role in shaping digital identity
Abstract:This thesis examines the role of social media, particularly Facebook, in shaping an individual's digital identity. It focuses on the ways of self-expression, the influence of interactions (likes, comments, friends), and differences based on gender and age of users. The theoretical part includes definitions of social media, digital identity and Facebook identity. The empirical part is based on a qualitative and quantitative analysis of 50 publicly available user profiles on Facebook. Results confirm that social media has a significant impact on the formation and expression of digital identity.
Keywords:social media, digital identity, Facebook, Facebook identity, self-expression


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