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Title:Communication with disabled fans at sports events : approaches, challenges, and opportunities
Authors:ID Koželj, Martin (Author)
ID Podbregar, Iztok (Author)
ID Meško, Maja (Author)
ID Nančovska Šerbec, Irena (Author)
Files:URL https://www.mdpi.com/2075-4698/15/2/31
 
.pdf societies-15-00031_(3).pdf (1,96 MB)
MD5: BD1F826D363AEECFE3065798660FFC5B
 
Language:English
Work type:Scientific work
Typology:1.01 - Original Scientific Article
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:This study investigates how effectively European football clubs communicate and implement accessibility features for disabled fans, aiming to develop a comprehensive framework for evaluating these practices. Using a multi-phase research design, the study analyzes disability support systems through semi-structured interviews with representatives from eleven European football clubs and a systematic analysis of club documentation. The methodology combined traditional qualitative analysis with large language model (LLM)-assisted content analysis, enabling robust identification of thematic patterns and performance indicators. Our findings reveal significant disparities in disability support practices, with larger clubs demonstrating structured approaches through dedicated Disability Access Officers (DAOs) and comprehensive communication strategies. Analysis identified three distinct performance tiers: Elite Performers, primarily well-resourced clubs with advanced systems; Solid Performers, mid-tier clubs with established frameworks; and Developing Systems, smaller organizations with emerging support structures. We present a validated Fan Communication Model incorporating key weighted criteria, including infrastructure, dedicated personnel, engagement, specific adaptations, ticketing, challenge management, and feedback systems. This model provides a standardized framework for evaluating disability support communication in football organizations. The research demonstrates the importance of integrating technological solutions with human-centered approaches while maintaining universal design principles. Our findings contribute to the sports accessibility literature and provide evidence-based recommendations for football organizations seeking to enhance their communication with disabled fans.
Keywords:disability access, football organizations, fan communication, communication strategies, sport accessibility, inclusive design, performance evaluation
Publication status:Published
Publication version:Version of Record
Submitted for review:16.01.2025
Article acceptance date:05.02.2025
Publication date:06.02.2025
Year of publishing:2025
Number of pages:str. 1-19
Numbering:Vol. 15, iss. 12
PID:20.500.12556/DKUM-94746 New window
UDC:316.77: 796.073-056.26
ISSN on article:2075-4698
COBISS.SI-ID:225436675 New window
DOI:10.3390/soc15020031 New window
Publication date in DKUM:26.08.2025
Views:172
Downloads:8
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Record is a part of a journal

Title:Societies
Shortened title:Societies
Publisher:MDPI AG
ISSN:2075-4698
COBISS.SI-ID:520262169 New window

Document is financed by a project

Funder:ARIS - Slovenian Research and Innovation Agency
Project number:P5-0018-2019
Name:Sistemi za podporo odločanju v digitalnem poslovanju

Funder:ARIS - Slovenian Research and Innovation Agency
Project number:P5-0049-2019
Name:Management izobraževanja in zaposlovanja v družbi znanja

Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.

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