Strategije trajnostnega poslovanja mednarodnih diskontnih trgovcev

Ristovska, Renata

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Title:	Strategije trajnostnega poslovanja mednarodnih diskontnih trgovcev
Authors:	ID Ristovska, Renata (Author) ID Korez Vide, Romana (Mentor) More about this mentor...
Files:	VS_Ristovska_Renata_2026.pdf (2,29 MB) MD5: 765EDF47DBC5A51C729C776CC3A2C0F3
Language:	Slovenian
Work type:	Bachelor thesis/paper
Typology:	2.11 - Undergraduate Thesis
Organization:	EPF - Faculty of Business and Economics
Abstract:	Trajnostno poslovanje postaja vse pomembnejši dejavnik sodobnega poslovnega okolja, saj podjetja poleg ekonomske uspešnosti vse bolj upoštevajo tudi okoljske in družbene vplive svojega delovanja. Raziskovalni problem diplomskega dela izhaja iz potrebe po primerjavi trajnostnih strategij mednarodnih diskontnih trgovcev Lidl Slovenija, HOFER Slovenija in Eurospin Slovenija, ki delujejo v podobnem trgovinskem okolju, vendar lahko zaradi različnih pristopov k trajnostnemu poslovanju uporabljajo različne strategije, ukrepe in načine njihovega izvajanja. Predmet obravnave diplomskega dela je analiza trajnostnih strategij izbranih diskontnih trgovcev ter primerjava njihovih praks na okoljskem, družbenem in ekonomskem področju. V teoretičnem delu so predstavljeni temeljni pojmi trajnostnih strategij, odgovorne dobavne verige, trajnostnih certifikatov ter vloga podjetij pri uresničevanju ciljev trajnostnega razvoja. V empiričnem delu je izvedena primerjalna analiza trajnostnih praks izbranih trgovcev z namenom ugotoviti njihove podobnosti, razlike, prednosti in omejitve. Rezultati analize kažejo, da vsi trije diskontni trgovci vključujejo trajnostne pristope v svoje poslovanje, vendar se razlikujejo glede na obseg aktivnosti, področja največjega poudarka in način predstavitve trajnostnih ukrepov. Ugotovitve poudarjajo, da trajnostno poslovanje diskontnih trgovcev vključuje predvsem zmanjševanje negativnih vplivov na okolje, odgovorno ravnanje z viri, trajnostno oskrbno verigo, skrb za zaposlene, sodelovanje z lokalnim okoljem ter zagotavljanje kakovostnih in dostopnih izdelkov. Razlike med podjetji se kažejo predvsem v stopnji formalizacije trajnostnih strategij, preglednosti poročanja in načinu izvajanja trajnostnih ukrepov. Trajnost predstavlja pomemben element dolgoročnega razvoja podjetij ter dejavnik njihove konkurenčnosti v sodobnem trgovinskem okolju.
Keywords:	trajnost, trajnostno poslovanje, trajnostne strategije, diskontni trgovci, Agenda 2030, Lidl Slovenija, HOFER Slovenija, Eurospin Slovenija.
Place of publishing:	Maribor
Publisher:	R. Ristovskal]
Year of publishing:	2026
PID:	20.500.12556/DKUM-99691
UDC:	339.138:502.131.1
COBISS.SI-ID:	292357123
Publication date in DKUM:	24.09.2026
Views:	19
Downloads:	2
Metadata:
Categories:	EPF
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Licences

License:	CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International

Link:	http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:	The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:	24.08.2026

Secondary language

Language:	English
Title:	Sustainable business strategies of international discount retailers
Abstract:	Sustainable business operations are becoming an increasingly important factor in the modern business environment, as companies are increasingly considering not only economic performance but also environmental and social impacts of their activities. The research problem of this thesis arises from the need to compare the sustainability strategies of international discount retailers Lidl Slovenia, HOFER Slovenia and Eurospin Slovenia, which operate in a similar retail environment but may apply different strategies, measures and implementation approaches due to their different approaches to sustainable business operations. The subject of this thesis is the analysis of sustainability strategies of selected discount retailers and the comparison of their practices in the environmental, social and economic fields. The theoretical part presents the fundamental concepts of sustainability strategies, responsible supply chains, sustainability certifications, and the role of companies in achieving sustainable development goals. The empirical part includes a comparative analysis of the sustainability practices of selected retailers in order to identify their similarities, differences, advantages and limitations. The results of the analysis show that all three discount retailers incorporate sustainable approaches into their business operations; however, they differ in terms of the scope of activities, areas of greatest focus, and the way sustainability measures and presented. The findings highlight that sustainable business operations of discount retailers primarily include reducing negative environmental impacts, responsible resource management, sustainable supply chains, care for employees, cooperation with the local community, and providing quality products at affordable prices. The differences between companies are mainly reflected in the level of formalisation of sustainability strategies, transparency of reporting, and the implementation methods of sustainability measures. Sustainability represents an important element of companies’ long-term development and a factor contributing to their competitiveness in the modern retail environment.
Keywords:	sustainability, sustainable business, sustainability strategies, discount retailers, Agenda 2030, Lidl Slovenia, HOFER Slovenia, Eurospin Slovenia.

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