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1933. Project management : a managerial approachJack R. Meredith, Samuel J. MantelKeywords: projects, project management, management, manager, project organization, planning, project planning, conflicts, bargaining, negotiation, budgeting, costs, information systems, information resources, allocation, monitoring, control, auditing, statistics, probability, case study, textbooks
Published in DKUM: 01.06.2012; Views: 2506; Downloads: 121
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1934. Marketing across culturesJean-Claude Usunier, 2000 Keywords: marketing, convergence, international marketing, globalization, market, integration, consumption, local communities, regional economics, consumer, culture, dynamic systems, time, space, interactions, behavior, intercultural communication, decision, product policy, managing, relativism, variables, business environment, distribution, sales promotion, personal selling, business communication, international exchange, relationship marketing, market research, public relations, bargaining, textbooks, case study
Published in DKUM: 01.06.2012; Views: 3260; Downloads: 150
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1935. Real estate investment : a capital market approachGerald R. Brown, George A. Matysiak, 2000 Keywords: real estate, investments, capital market, money, cash flows, valuation, models, depreciation, mortgages, price, investors, investments funds, decision making, risk, diversification, property, portfolio, management, hedging
Published in DKUM: 01.06.2012; Views: 3176; Downloads: 143
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1936. Business networking : shaping enterprise relationship on the InternetHubert Österle, Elgar Fleisch, Rainer AltKeywords: information systems, chains, information technology, networks, Internet, computer networks, enterprises, company performance, electronic commerce, goods, planning, management, supply, strategy, cases, value theory
Published in DKUM: 01.06.2012; Views: 1964; Downloads: 60
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1937. Entrepreneurs : talent, temperament, techniqueBill Bolton, John Thompson, 2000 Keywords: entrepreneurship, success of business operation, creativity, strategy, entrepreneurs, talent, characterisation, enterprises, personality psychology, psychotechnics, business psychology, social ecology, personality, manuals, case study
Published in DKUM: 01.06.2012; Views: 2152; Downloads: 61
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1938. International business : global competition from a European perspectiveAndrew L. Harrison, Ertuğrul Dalkiran, Ena Elsey, 2000 Keywords: international business, international economic relations, international trade, multinational companies, international enterprises, business environment, culture, ethics, international institutions, globalization, international economic integrations, investments, foreign exchange business, foreign direct investments, international competition, EU, European Union, Europe, development, perspectives, single market, Eastern Europe, transitional economics, transition, privatization, international cooperation
Published in DKUM: 01.06.2012; Views: 2841; Downloads: 91
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1940. The business of ecommerce : from corporate strategy to technologyPaul May, 2000 Keywords: new economy, enterprises, corporations, electronic commerce, interactions, virtual reality, retail sale, competition, customer, globalization, information technology, computer networks, internet, World Wide Web, HTML, Hypertext Markup Language, client/server, models, application, business strategy
Published in DKUM: 01.06.2012; Views: 2602; Downloads: 61
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