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Title:VPLIV SOCIALNEGA OMREŽJA FACEBOOK NA MODERNO POLITIČNO KOMUNICIRANJE
Authors:ID Jurgec, Miha (Author)
ID Žilič Fišer, Suzana (Mentor) More about this mentor... New window
Files:.pdf MAG_Jurgec_Miha_2011.pdf (1,29 MB)
MD5: A5106E1DFBAB019FA28ECDB9CBF804E3
PID: 20.500.12556/dkum/4e5bfcd8-094d-435d-89b4-2d75bae56c25
 
Language:Slovenian
Work type:Bachelor thesis/paper
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Osrednja tema naloge je vpliv socialnega omrežja Facebook na moderno politično komuniciranje. Diplomska naloga podaja opredelitev sistema političnega komuniciranja in opise različnih elementov, ki ga sestavljajo. Opisane so vloge političnih kampanj, političnih svetovalcev in nepredvidljiva naravo odnosov z mediji. Razložena je politika tržno naravnanega medija in njene glavne značilnosti. Del diplomske naloge se ukvarja z razlago Facebooka ter razlago uporabe v modernem političnem komuniciranju. Analiza se ukvarja z uporabo in vplivom, ki ga je Facebook imel na akcijo »Očistimo Slovenijo v enem dnevu«.
Keywords:Facebook, politično komuniciranje, politika, kampanje, splet
Place of publishing:Maribor
Publisher:[M. Jurgec]
Year of publishing:2010
PID:20.500.12556/DKUM-17812 New window
UDC:316.472:004.738.5(043.2)
COBISS.SI-ID:14915862 New window
NUK URN:URN:SI:UM:DK:IFAAWDMZ
Publication date in DKUM:30.03.2011
Views:10564
Downloads:685
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
KTFMB - FERI
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Secondary language

Language:English
Title:THE IMPACT OF FACEBOOK ON MODERN POLITICAL COMMUNICATION
Abstract:The main subject of this thesis is the impact of Facebook on modern political communication. The thesis defines political communication system and its most important elements. Furthermore, it describes the roles of political campaigns, politic consulting and the unpredictable nature of dealing with the media. The thesis also includes an explanation of Market-Driven Media and its features. A part of this thesis is devoted to Facebook and its use in modern political processes, while the analysis part deals with the impact Facebook has had on the Let's Clean Up Slovenia in a Day! campaign.
Keywords:Facebook, political communication, politics, campaigning, internet


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