RAZVOJ CELOSTNE GRAFIČNE PODOBE ZA PROJEKT EDUplay

Markovič, Dejan

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Title:	RAZVOJ CELOSTNE GRAFIČNE PODOBE ZA PROJEKT EDUplay
Authors:	ID Markovič, Dejan (Author) ID Duh, Matjaž (Mentor) More about this mentor... ID Udir Mišič, Katja (Comentor)
Files:	UNI_Markovic_Dejan_2011.pdf (1,89 MB) MD5: 8D91027C6CA88B28F507F6132B8B4BC1 PID: 20.500.12556/dkum/cbd37751-113e-4b1b-b405-c0b78958f00e
Language:	Slovenian
Work type:	Bachelor thesis/paper
Organization:	FERI - Faculty of Electrical Engineering and Computer Science
Abstract:	Zavedati se moramo, da je celostna grafična podoba zelo pomembna za podjetje, saj ga predstavlja javnosti in pomaga k prepoznavnosti podjetja na trgu. Celostna grafična podoba mora biti enostavna, razumljiva in privlačna, odražati mora cilje, vrednote in usmeritve organizacije ali podjetja. V nalogi bomo poskušali prikazati nastanek elementov celostne grafične podobe in njihovo uporabo v izbrani organizaciji oz., v našem primeru, na projektu EDUplay. Predstavili bomo našo idejo in vizijo projekta, ter na praktičnem primeru prikazali nastanek naše celostne grafične podobe, preko katere smo komunicirali z našimi ciljnimi skupinami. Pri tem bomo poseben poudarek namenili našemu računalniškemu programu, katerega smo specializirali za ciljno skupino otrok in otroke s posebnimi potrebami.
Keywords:	Celostna grafična podoba, EDUplay, Imagine Cup 2011
Place of publishing:	Maribor
Publisher:	[D. Markovič]
Year of publishing:	30
PID:	20.500.12556/DKUM-20435
UDC:	766:659.133(043.2)
COBISS.SI-ID:	15626262
NUK URN:	URN:SI:UM:DK:Z0SC8XJX
Publication date in DKUM:	21.09.2011
Views:	10880
Downloads:	231
Metadata:
Categories:	KTFMB - FERI
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Secondary language

Language:	English
Title:	DEVELOPMENT OF CORPORATE IDENTITY OF PROJECT EDUplay
Abstract:	We have to be aware that the corporate identity is very important for a company, presenting it to the public and contributing to the recognisability on the market. The corporate identity must be simple, understandable and attractive; it must reflect goals, values and directions of an organization or a company. In the paper, we will try to show the formation of elements of the corporate identity and their use in the chosen organization or, in our case, in the project EDUplay. We will present our idea and vision of the project, and show the formation of our corporate identity in practice, through which we communicated with our target groups. Regarding this, a special emphasis will lie on our computer program, which was specialized for the target group of children and the children with special needs.
Keywords:	Corporate identity, EDUplay, Imagine Cup 2011

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