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Title:ZAUPANJE V MEDIJE
Authors:ID Romih, Luka (Author)
ID Welzer-Družovec, Tatjana (Mentor) More about this mentor... New window
ID Tomažič, Tina (Comentor)
Files:.pdf UN_Romih_Luka_2016.pdf (2,03 MB)
MD5: 86447A84DC2E05B338BB2538BC450A40
 
Language:Slovenian
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Namen diplomske naloge je ugotoviti zaupanje v medije in predstaviti zaupanje v javne in komercialne medije. V teoretičnem delu smo predstavili teorijo in se dotaknili nekaterih že izvedenih raziskav na temo zaupanja v medije. Prav tako smo v teoretičnem delu predstavili pojem množičnih medijev (tradicionalni mediji, rumeni mediji, spletni mediji, alternativni mediji) in pojem zaupanja v medije ter zaupanja nasploh. V empiričnem delu diplomske naloge smo z anketnim vprašalnikom preverjali in merili kakšno zaupanje imajo uporabniki do medijev. V sklepu smo ugotovili, da zaupanje v medije pada, ljudje pa še vedno najbolj zaupajo tradicionalnim medijem, nekoliko manj spletnim medijem in alternativnim medijem, najmanj pa pričakovano zaupajo rumenim medijem.
Keywords:zaupanje v medije, javni mediji, komercialni mediji, množični mediji
Place of publishing:[Maribor
Publisher:L. Romih
Year of publishing:2016
PID:20.500.12556/DKUM-59444 New window
UDC:005.336.6:336.636(043.2)
COBISS.SI-ID:20152086 New window
NUK URN:URN:SI:UM:DK:NKBU1KNM
Publication date in DKUM:08.09.2016
Views:3088
Downloads:466
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:TRUST IN MEDIA
Abstract:The aim of this thesis was to establish the trust in the media and present the trust in public and commercial media. The theoretical part of the thesis presents the theory and some of the research already carried out on the topic of trust and confidence in the media. In the theoretical part there we have also presented the concept of mass media (traditional media, low brow media, online media, alternative media) and the concept of trust and confidence in the media in general. The empirical part of the thesis summarizes surveys results on the questionnaire. In conclusion, we found that trust in the media is declining, traditional media is still the most trusted, slightly less online media and alternative media, and as expected the low brow media is at least trusted.
Keywords:trust in media, public media, commercial media, mass media


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