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Title:POMEN BARV V RAZLIČNIH KULTURAH IN NJIHOVA VLOGA PRI OBLIKOVANJU IDENTITETE MESTA
Authors:ID Ditmajer, Mihela (Author)
ID Duh, Matjaž (Mentor) More about this mentor... New window
ID Udir Mišič, Katja (Comentor)
Files:.pdf MAG_Ditmajer_Mihela_2016.pdf (1,31 MB)
MD5: 604DAB864EB04B49DAF987C5F09C6BEA
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:V današnjem svetu je vizualna podoba zelo pomembna na vseh področjih. Barve so atribut, ki je pri vizualni podobi zelo pomemben, vendar pa se pomeni barv v različnih kulturah razlikujejo med sabo. Blagovne znamke tako tekmujemo med sabo, katera bo bolj prepoznavna in uspešna na trgu. Ta trend se je prenesel tudi na mesta in oblikovanje njihove identitete. Znamčenje mest je postalo zelo pomembno, pomembna pa je tudi uporaba barv pri znamčenju mest, saj se njihovi pomeni na različnih koncih sveta razlikujejo
Keywords:barva, pomen, kultura, znamčenje, mesta
Place of publishing:[Maribor
Publisher:M. Ditmajer
Year of publishing:2016
PID:20.500.12556/DKUM-59586 New window
UDC:655.13:159(043.2)
COBISS.SI-ID:19626006 New window
NUK URN:URN:SI:UM:DK:ZSLC8UGR
Publication date in DKUM:06.06.2016
Views:2331
Downloads:314
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:THE MEANING OF COLORS IN DIFFERENT CULTURES AND THEIR ROLE IN SHAPING IDENTITY OF THE CITY
Abstract:In today's world, the visual image is very important in all areas. Colours are an attribute, which is very important in the visual appearance, but the meaning of colours is different in every culture. So, trademarks compete against each other which will be more recognizable and successful on the market. This trend has also been transferred to the cities and formation of their identity. Branding of cities has become very important and the use of colours is also important when designing the identity of the cities, because the meaning of colours differs in different parts of the world.
Keywords:colour, role, culture, branding, city


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