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Title:Poslovni načrt za zagon proizvodno-tehnološkega podjetja Chatedra : diplomsko delo
Authors:ID Mlakar, Jan (Author)
ID Palčič, Iztok (Mentor) More about this mentor... New window
Files:.pdf UN_Mlakar_Jan_2018.pdf (987,29 KB)
MD5: 94AC2F4945A4980D6905127902DD837D
PID: 20.500.12556/dkum/01900ad4-5b3d-4a9f-861f-88f5ceed46eb
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FS - Faculty of Mechanical Engineering
Abstract:Diplomsko delo predstavlja poslovni načrt start-up podjetja z nazivom »Cathedra«, katerega glavni produkt bo ergonomični pisarniški stol. Problematika diplomske naloge se navezuje na tri poglavitna področja, ki vplivajo na to ali bo »start-up« podjetje uspešno oz. v kolikšni meri. Uspeh je odvisen od kupcev produktov, konkurence in aktualnosti na trgu. Na podlagi študije je v diplomski nalogi predstavljena ocena prodaje produktov podjetja v naslednjih petih letih in graf aktualnosti ergonomskega pisarniškega pohištva v svetu. S pomočjo analize je izdelana študija trženja, ki podrobno predstavlja cenovno politiko podjetja, s katero si bo podjetje zagotovilo stalno rast in tako postalo eno vodilnih podjetij na področju ergonomskih produktov v Sloveniji.
Keywords:poslovni načrt, podjetje »Chatedra«, ergonomski stol, ergonomski produkti
Place of publishing:Maribor
Place of performance:Maribor
Publisher:[J. Mlakar]
Year of publishing:2018
Number of pages:VIII, 37 str.
PID:20.500.12556/DKUM-72245 New window
UDC:005.511:339.13(043.2)
COBISS.SI-ID:22265366 New window
NUK URN:URN:SI:UM:DK:EQPWY4MN
Publication date in DKUM:09.10.2018
Views:1785
Downloads:311
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FS
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:17.09.2018

Secondary language

Language:English
Title:Business plan for start-up manufacturing company Chatedra
Abstract:The diploma thesis represents a start-up business plan of a company named "Cathedra", where the main product will be an ergonomic office chair. The main issue of the diploma thesis relates to three main areas that influence whether the start-up company is or is not successful and to what extent. Success depends on buyers of products, competition and relevance on the market. Based on the study, the diploma thesis presents an assessment of the company's sales of its products over the next five years and a graph of relevance of the current ergonomic office furniture in the world. With the help of the analysis, a marketing study was prepared, detailing the price policy of the company, with which the company will ensure continuous growth and thus become one of the leading companies in the field of ergonomic products in Slovenia.
Keywords:business plan, “Chatedra”, ergonomic chair, ergonomic products


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