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Title:The effect of product complexity on servitization and deservitization: A multi-country quantitative analysis
Authors:ID Prester, Jasna (Author)
ID Bikfalvi, Andrea (Author)
ID Palčič, Iztok (Author)
Files:.pdf sustainability-14-11885.pdf (2,12 MB)
MD5: 566E8A0DF3C044D6BB91C3D4EBB4677B
 
URL https://www.mdpi.com/2071-1050/14/19/11885
 
Language:English
Work type:Article
Typology:1.01 - Original Scientific Article
Organization:FS - Faculty of Mechanical Engineering
Abstract:Servitization is often based on technology, with the producer not selling products but rather offering product-related services. While servitization had been steadily gaining interest until relatively recently, a new trend called deservitization, the outsourcing of service provision, has seen a slow uptake in the scientific literature. This work analyses why servitization is not always beneficial. We analyze the effect of product complexity on servitization and deservitization in three Southern European countries. Due to high competition and knowledge leaking, manufacturers of complex products tend to servitize with their own resources, thus avoiding deservitization or outsourcing of service provision. The analysis is performed using two-step OLS regression. The results confirm that the hypotheses and the model are significant and that manufacturers of simple products tend to deservitize, while manufacturers of complex products tend to servitize. Managerial implications refer to alternatives as to when to enter the servitization arena and when it is more beneficial to deservitize.
Keywords:servitization, deservitization, manufacturing technology, EMS
Publication status:Published
Publication version:Version of Record
Submitted for review:28.06.2022
Article acceptance date:16.09.2022
Publication date:21.09.2022
Publisher:MDPI AG
Year of publishing:2022
Number of pages:str. 1-16
Numbering:Vol. 14, iss. 19 (11885)
PID:20.500.12556/DKUM-92269 New window
UDC:658.5:005.7
ISSN on article:2071-1050
COBISS.SI-ID:122962179 New window
DOI:10.3390/su141911885 New window
Copyright:© 2022 by the authors
Publication date in DKUM:26.03.2025
Views:139
Downloads:9
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Record is a part of a journal

Title:Sustainability
Shortened title:Sustainability
Publisher:MDPI
ISSN:2071-1050
COBISS.SI-ID:5324897 New window

Document is financed by a project

Funder:ARIS - Slovenian Research and Innovation Agency
Project number:P2-0190-2018
Name:Napredni koncepti menedžmenta proizvodnje in dimenzionalnega meroslovja

Funder:the Croatian Science Foundation
Project number:grant number O-1861-2014-3535
Name:Building competitiveness of Croatian Manufacturing

Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.

Secondary language

Language:Slovenian
Keywords:servitizacija, nove tehnologije, deservitizacija, proizvodne tehnologije


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